Global Influencer Partnerships Lead

PlayStation; Greater London; Hybrid; GBP 42,000 - 70,000; Full time

Benefits offered by this job

Discretionary bonus opportunity

Hybrid working model (FlexModes)

Private Medical Insurance

Dental Scheme

25 days holiday per year

On Site Gym

Subsidised Café

Free soft drinks

On site bar

Access to cycle garage and showers

Job summary

Sony Interactive Entertainment is seeking an Influencer Partnerships Manager (Talent & Influencers) to support global influencer strategies for the PlayStation brand and its products. You will coordinate partnerships with influencers, creators, and talent across gaming and entertainment, working with multiple teams to enhance visibility and engagement.

You will help develop strategic influencer plans, monitor performance, and ensure messaging aligns with brand campaigns while supporting events

Qualifications

• 3-5 years of experience in influencer marketing, brand partnerships, or related fields.
• Experience across gaming, entertainment, or agency environments preferred.
• Bachelor’s degree in Marketing, Communications, or related discipline preferred.

Responsibilities

• Support development of influencer programming that advance PlayStation’s marketing objectives.
• Analyze campaign data to identify insights and opportunities for influencer engagement.
• Coordinate influencer campaigns across global and local initiatives, ensuring timely delivery and budget adherence.
• Maintain documentation and trackers for campaigns and partners.

Skills

Influencer marketing

Project management

Communication

Data analysis

Microsoft Office

Social media platforms

Team collaboration

Education

Bachelor’s degree in Marketing/Communications/related

Tools

PowerPoint

Excel

Outlook

Job description

Sony Interactive Entertainment is seeking an Influencer Partnerships Manager (Talent & Influencers) to support global influencer strategies for the PlayStation brand and its products. You will coordinate partnerships with influencers, creators, and talent across gaming and entertainment, working with multiple teams to enhance visibility and engagement.

You will help develop strategic influencer plans, monitor performance, and ensure messaging aligns with brand campaigns while supporting events