Marketing Manager

Manpower UK; Oxford; On-site; GBP 40,500 - 49,500; Full time

Job summary

An established education environment in Oxford seeks a Full-Time Marketing Manager to lead and implement effective marketing campaigns aimed at student recruitment. This permanent office-based role offers a salary of up to £45k per annum, with working hours Monday to Friday. The ideal candidate will have strong marketing strategies, excellent project management skills, and a background in digital marketing. Responsibilities include managing marketing budgets, developing marketing plans, and engaging with key stakeholders.

Qualifications

• Proven experience developing marketing strategies and plans.
• Proficient in digital marketing and social media management.
• Strong copy writing and editing skills.

Responsibilities

• Develop and implement integrated marketing and communications plans.
• Drive initiatives to increase enquiries and applications.
• Manage the annual marketing budget and KPI tracking.

Skills

Marketing strategic planning

Organisational skills

Stakeholder management

Digital marketing

Copy writing

Event management

Tools

WordPress

Google Analytics

Mailchimp

Job description

Manpower Recruitment has teamed up with an established education environment in Oxford and are looking for a Full Time Marketing Manager.

This is a permanent full‑time position with a salary up to £45 k per annum depending on experience.

This is an office‑based role, working Monday – Friday from 8:30 am – 5 pm (or 9 am – 5:30 pm) with one hour lunch break. The working time can be discussed further during the interview.

Please note, with the environment closing for Christmas, interviews will be taken place early January 2026.

Role

Reporting to the Director of Admissions, the Marketing Manager will deliver effective marketing campaigns to recruit students into the environment, at all entry points for both day and boarding. In a dynamic role with both marketing and communications responsibilities, the Marketing Manager will implement the day‑to‑day marketing activities and create, research, and monitor content for marketing and communications material.

The Marketing Manager will line up to manage the Marketing and Communication Executive and will be responsible for organising the activities within the marketing team, allocating tasks, and ensuring there is appropriate marketing support available when it is required.

The Marketing Manager will work closely with the various marketing and communications teams.

The Marketing Manager will work closely with our internal Admissions Manager & Admissions Team to monitor applications, student numbers and report on campaign lead quality.

Main Responsibilities

• Lead, develop and implement a cost‑effective, integrated marketing and communications plan to achieve recruitment targets and engage key stakeholders.
• Drive initiatives to increase domestic and international enquiries, visits and applications in collaboration with the Admissions Team and the Global Recruitment Team (GRT) in the UK and abroad.
• Lead and drive innovation in marketing strategy to strengthen future recruitment pipelines, identify new opportunities, implementing best practices, and developing solutions to emerging challenges.
• Plan and deliver all marketing activities, including recruitment events, digital, social media, PR, email and print for both UK and international audiences.
• Manage the annual marketing budget, ensuring accurate forecasting, reporting and KPI tracking; measure and optimise marketing performance, providing regular reports to the Principal and Director of Admissions & Marketing.
• Maintain brand integrity, ensuring quality and consistency across all communications and materials.
• Own and optimise the school’s website, ensuring regular updates and strong performance.
• Support retention by creating and sharing engaging content about school life across multiple channels.
• Build, engage and manage the school’s Alumni community.
• Select and manage external agencies and suppliers to deliver effective marketing outcomes.
• Support internal teams, Regional Managers and overseas partners by providing high‑quality marketing collateral.
• Conduct ongoing market research to ensure competitiveness and inform strategic planning.

Essential skills and qualities

• Excellent marketing strategic planning skills.
• Excellent organisational and project management skills.
• Strong interpersonal and stakeholder management skills – the Marketing Manager will be working with many people in and out of the school from students to senior managers.
• Outstanding attention to detail and a high level of accuracy.
• Flexibility and resilience – this is a fast moving, target driven, focused environment where priorities can change according to changes in recruitment patterns.
• Excellent management skills, motivating and leading marketing across the school.
• Digital marketing proficiency, including analysing data reports, social media management across a variety of channels, ability to create and run efficient paid advertising, efficient use of email marketing and social media tools.
• Excellent copy writing, editing and grammar skills, with the ability to adapt style and create compelling messages accurately and effectively.
• Excellent events management skills (including physical and online events).

Essential relevant experience and knowledge in the following areas

• Develop a marketing strategy, marketing plan and content plan.
• Copy writing and editing.
• Advertising (creating both digital and print adverts and advertising plans).
• WordPress and analytics platforms such as Google Analytics.
• Mailchimp email marketing campaigns.
• Paid media and SEO.
• Experience in the UK independent school sector.

If interested, please get in contact with a Manpower Representative.