Global Head of Marketing & Brand Growth

Vetplus; Lancashire; On-site; GBP 80,000 - 120,000; Full time

Job summary

VetPlus, a global leader in veterinary nutraceuticals, seeks a Head of Marketing to helm its international marketing function from Preston/Blackpool. You will develop strategies that elevate brand visibility, drive commercial growth and engage customers across global markets, leading a talented marketing team and coordinating with subsidiaries and distributors.

You will own the marketing plan, oversee digital, campaigns and PR, and establish ROI benchmarks while ensuring brand consistency across

Qualifications

• Minimum 7 years' experience in a senior marketing leadership role.
• Proven track record delivering online and offline marketing strategies.
• Strong leadership and people management experience.
• Experience managing integrated campaigns across multiple channels.
• Excellent communication, presentation and stakeholder management skills.
• Strong commercial awareness and ability to demonstrate marketing ROI.
• Digital marketing expertise with analytics and performance measurement.

Responsibilities

• Lead, develop and inspire the global marketing team.
• Drive the delivery of the international marketing strategy across markets.
• Collaborate with subsidiaries and distributors to implement local plans.
• Oversee in-house design and ensure high-quality creative assets.
• Establish ROI benchmarks and maximise marketing return on investment.
• Champion global brand consistency across channels and networks.
• Lead integrated campaigns across digital, print, social and PR.
• Oversee digital strategy, SEO and GEO initiatives.

Skills

Marketing Leadership

International Marketing

Brand Management

Campaign Management

Digital Marketing

Stakeholder Management

Job description

VetPlus, a global leader in veterinary nutraceuticals, seeks a Head of Marketing to helm its international marketing function from Preston/Blackpool. You will develop strategies that elevate brand visibility, drive commercial growth and engage customers across global markets, leading a talented marketing team and coordinating with subsidiaries and distributors.

You will own the marketing plan, oversee digital, campaigns and PR, and establish ROI benchmarks while ensuring brand consistency across