Global Digital Experience Manager (FTC)

Croda; Goole; Hybrid; GBP 75,000 - 110,000; Full time

Job summary

Croda, a FTSE100 science-led organisation, is seeking a Digital Experience Manager to shape the global digital customer journey across Croda’s websites and platforms. You will define long-term digital strategies, align with marketing, IT and data teams, and drive AI-powered enhancements to improve engagement and conversion.

Based at our East Yorkshire HQ with a hybrid working model, this 12-month role offers a chance to deliver high-profile digital transformation initiatives across international

Qualifications

• Strong B2B eCommerce experience, leading digital experience and customer engagement strategies within complex organisations.
• Deep understanding of user experience, customer journeys, digital marketing and content effectiveness.
• Experience developing digital roadmaps and translating vision into actionable initiatives.
• Ability to influence senior stakeholders and build alignment across diverse teams.

Responsibilities

• Develop and own the long-term digital experience strategy for Croda's customer-facing websites and digital platforms.
• Define the future vision for our digital customer journey, identifying opportunities to improve engagement, self-service and online customer interactions.
• Lead the development of strategic roadmaps and business cases that support our digital transformation ambitions.
• Partner with Marketing, IT, Data and external agencies to deliver innovative digital experiences that create measurable value.
• Establish a performance framework to assess website effectiveness, customer engagement and digital impact.
• Drive the strategic adoption of AI-powered capabilities, including intelligent search, personalisation and content optimisation.
• Identify emerging digital trends, technologies and best practices to ensure Croda remains ahead of the market.
• Act as the voice of the customer, using insight and analytics to continuously improve the online experience.

Skills

B2B eCommerce

Customer journey

Stakeholder management

Digital strategy

AI / emerging tech awareness

Cross-functional leadership

Education

Degree level education in technical or business disciplines

Tools

CMS platforms

Analytics tools

Digital ecosystems

Job description

Croda is a FTSE100 organisation where we truly believe our people are our difference and this, along with our values of Innovative, Responsible and Together, create ‘our Purpose, Smart science to improve lives™’. With over 5,000 employees globally, we specialise in the research and development of innovative ingredients for the Life Science and Consumer Care markets.
We are focused on developing our inclusive culture through accountability, collaboration and innovation. As we continue to deliver our ambitious growth strategy, we're looking for a Digital Experience Manager to help transform how customers interact with Croda online.
This is an exciting opportunity for a strategic digital and eCommerce leader to define the future vision for our global digital experience, influencing how customers discover, engage with and buy from Croda. You will play a pivotal role in shaping our digital ecosystem, driving innovation and helping us create seamless, customer-centric experiences that support business growth.

Who We’re Looking For

• Strong B2B eCommerce experience, leading digital experience and customer engagement strategies within complex organisations
• A deep understanding of user experience, customer journeys, digital marketing and content effectiveness
• Experience developing digital roadmaps and translating vision into actionable initiatives
• The ability to influence senior stakeholders and build alignment across diverse teams
• Knowledge of website technologies, CMS platforms and digital ecosystems
• Experience using data and customer insights to inform decisions and measure success
• An understanding of AI and emerging technologies and their application within digital customer experiences
• Excellent communication, stakeholder management and project leadership skills
• A curious, innovative mindset and a passion for creating exceptional customer experiences
• Degree level education in technical or business disciplines

What You’ll Be Doing

• Develop and own the long-term digital experience strategy for Croda's customer-facing websites and digital platforms
• Define the future vision for our digital customer journey, identifying opportunities to improve engagement, self-service and online customer interactions
• Lead the development of strategic roadmaps and business cases that support our digital transformation ambitions
• Partner with Marketing, IT, Data and external agencies to deliver innovative digital experiences that create measurable value
• Establish a performance framework to assess website effectiveness, customer engagement and digital impact
• Drive the strategic adoption of AI-powered capabilities, including intelligent search, personalisation and content optimisation
• Identify emerging digital trends, technologies and best practices to ensure Croda remains ahead of the market
• Act as the voice of the customer, using insight and analytics to continuously improve the online experience
• Provide strategic ownership of key digital platforms and technologies, ensuring they support customer and business needs

Additional Information

This 12-month role offers the opportunity to establish the vision, roadmap and foundations for Croda’s next phase of global digital commerce and customer experience.
Hybrid role based at our Global HQ in Cowick, Snaith (East Yorkshire)
If you require any reasonable adjustments during the hiring process or experience any issues with our online application process, please email [e-mail].

Why Croda?

This is a rare opportunity to shape the future of digital engagement within a global science-led organisation.

You'll Have The Opportunity To

• Create and influence Croda's future digital customer experience vision
• Work across multiple international markets and business sectors
• Lead high-profile digital transformation initiatives with executive visibility
• Explore how emerging technologies and AI can create competitive advantage
• Join a purpose-led organisation committed to innovation, sustainability and improving lives

At Croda, we believe our people are our difference. We are people-led, driven by the desire to do good and deliver value, a unifying principle shaped by all the great people that have travelled through Croda since our beginning in 1925. We pride ourselves on bringing together diverse teams and talents from across the globe and, guided by our values of Responsible, Innovative, and Together, we are passionate about building an inclusive, collaborative, and diverse organisation with innovation and customer focus underpinning all that we do.
Croda is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, marriage or civil partnership, pregnancy or maternity, religion or belief.