Global Digital Creative Strategist: Performance Content & Testing

TEAM; City of Westminster; On-site; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Global exposure

Senior influence across markets

Platform-native content concepts

AI-enabled research and workflows

Job summary

TEAM is seeking a Digital Creative Strategist to shape performance-led content across up to 13 international markets. You will influence how ideas, messaging and campaigns are developed, driving investment decisions across ATL and online channels.

The role sits at the intersection of paid media, production, brand strategy and commercial performance, offering senior hands-on leadership and a testing roadmap that directly shapes what gets produced and where budgets go.

Qualifications

• Strong experience in performance marketing, paid social, content strategy.
• In-depth knowledge of Meta, TikTok and Snapchat, plus online video and paid search.
• Proven ability to build structured testing frameworks and briefs for cross-channel campaigns.
• Experience presenting strategy and performance insights to senior stakeholders.

Responsibilities

• Own the testing and messaging roadmap across channels.
• Develop structured test plans with hypotheses and success metrics.
• Lead brainstorms translating insights into actionable briefs.
• Apply platform best practices across Meta, TikTok, Snapchat, YouTube, Display and Paid Search.
• Partner with production, Brand, Performance, Channel and Marcomms teams to improve outputs.
• Balance short-term results with long-term brand relevance and policy compliance.

Skills

Performance marketing

Paid social

Content strategy

International markets

Tools

Meta

TikTok

Snapchat

YouTube

Job description

TEAM is seeking a Digital Creative Strategist to shape performance-led content across up to 13 international markets. You will influence how ideas, messaging and campaigns are developed, driving investment decisions across ATL and online channels.

The role sits at the intersection of paid media, production, brand strategy and commercial performance, offering senior hands-on leadership and a testing roadmap that directly shapes what gets produced and where budgets go.