Global Content Architect & Editorial Lead

sumup; Greater London; On-site; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Private health insurance

Retirement scheme (SumUp matches 7%)

Life insurance

Sabbatical after 3 years

28 days paid leave + bank holidays

L&D budget for conferences/education

Commuter benefits via Gogeta

Virtual Stock Option programme

Referral bonus

Job summary

SumUp in London, office-first, is seeking a Senior Content & Editorial Lead to shape a global voice and standards across campaigns, social, CRM and retail. You’ll own the verbal identity system and ensure every piece remains on brand and commercially clear.

You’ll lead a growing Global Content Chapter with 10+ managers, partnering with Marketing, Design and Product to translate briefs into crisp creative direction and maintain brand integrity across markets.

Qualifications

• Portfolio demonstrating distinctive, commercially effective writing across brand, campaigns and digital formats.
• Defined, documented and enforced a tone of voice across a complex organisation.
• Strong knowledge of content strategy and editorial frameworks.
• Experience giving direct, constructive feedback to raise the standard of a content team's output.
• Ability to balance strategic work and hands-on execution when senior judgement is required.

Responsibilities

• Set and enforce editorial standards across the Global Content Chapter, giving direct feedback that sharpens ideas and cuts unnecessary revision rounds
• Review, edit and approve copy across campaigns, social, CRM, retail and sales, making sure every piece is on brand and commercially clear
• Build and evolve the verbal identity system: tone of voice guidelines, messaging hierarchies, approved terminology and channel specific guidance
• Partner with Design, Marketing, Product and regional teams to turn briefs into clear creative direction for internal writers and freelancers
• Brief, manage and quality control freelance copywriters and external agencies to protect brand integrity in outsourced work
• Evaluate AI writing tools and set standards for their responsible use, so the team works efficiently without losing quality or distinctiveness

Skills

Tone of voice

Content strategy

Feedback

Strategic execution

Job description

SumUp in London, office-first, is seeking a Senior Content & Editorial Lead to shape a global voice and standards across campaigns, social, CRM and retail. You’ll own the verbal identity system and ensure every piece remains on brand and commercially clear.

You’ll lead a growing Global Content Chapter with 10+ managers, partnering with Marketing, Design and Product to translate briefs into crisp creative direction and maintain brand integrity across markets.