GEO Account Director: AI-Driven Discovery & Growth

Publicis Groupe; Greater London; Sur place; GBP 90 000 - 130 000; Plein temps

Avantages offerts par ce poste

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Résumé du poste

Starcom is hiring a GEO Account Director to shape how brands appear in AI-powered discovery. You’ll lead strategic client relationships, turning emergent GEO evidence into practical opportunities and measurable outcomes across Paid Search, Media, Content and Data teams.

You’ll collaborate with specialists to grow GEO capabilities, influence client strategy, and drive innovative approaches while ensuring high‑quality output and strong stakeholder engagement.

Qualifications

• Hands-on experience using GEO or AI search visibility platforms such as Profound, Peec AI, Semrush or comparable tools, with the ability to interpret evidence and turn it into recommendations.
• Strong client relationship and communication skills, with experience advising and influencing senior stakeholders.
• Strategic thinking and storytelling skills, including the ability to turn data and insight into engaging presentations, priorities and actions.
• Experience collaborating across Paid Search, media or other marketing disciplines and connecting individual channels to wider business objectives.
• A strong interest in how AI and generative search are changing discovery, with curiosity about new tools, approaches and opportunities.
• Experience taking ownership of complex workstreams, supporting colleagues and maintaining consistently high standards.
• Agency or consultancy experience and commercial awareness are beneficial. SEO knowledge is also valuable, but previous SEO experience is not essential.

Responsabilités

• Lead GEO strategy across client relationships, turning commercial objectives and audience needs into clear priorities, hypotheses and actionable roadmaps.
• Advise senior clients on how AI-powered search and discovery are changing brand visibility, customer journeys and marketing opportunities.
• Partner with Paid Search, Media Planning, Social, Digital PR, Content, Data and Analytics teams to create joined-up recommendations.
• Translate complex GEO evidence, emerging trends and AI search behaviour into compelling presentations and clear recommendations for senior stakeholders.
• Develop meaningful approaches to GEO measurement, experimentation and test-and-learn programmes while being transparent about limitations.
• Lead client workstreams, review outputs and support the development of account managers and specialists to deliver high-quality work.
• Explore emerging GEO tools and methodologies, contribute to new business and identify opportunities to develop new approaches that create client value.

Connaissances

GEO strategy

AI search

Client relations

Strategic storytelling

Cross-disciplinary collaboration

Project ownership

Commercial awareness

Outils

Profound

Peec AI

Semrush

Description du poste

Starcom is hiring a GEO Account Director to shape how brands appear in AI-powered discovery. You’ll lead strategic client relationships, turning emergent GEO evidence into practical opportunities and measurable outcomes across Paid Search, Media, Content and Data teams.

You’ll collaborate with specialists to grow GEO capabilities, influence client strategy, and drive innovative approaches while ensuring high‑quality output and strong stakeholder engagement.