Full‑Funnel Digital Marketing Lead (CRM & Apps)

The Big Table Group

Greater London

Híbrido

GBP 42.000 - 65.000

Jornada completa

Hace 5 días
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Ventajas ofrecidas por este puesto de trabajo

Competitive Pay & Bonus scheme
Amazing Discounts – 50% off food and 

25% for friends & family
Wellbeing Support – 24/7 virtual GP &
Health Insurance
Salary Sacrifice Pension
Spend and Save Platform – extensive UK
Growth opportunities and inclusive/can

Descripción de la vacante

The Big Table Group is looking for a Digital Marketing Manager to lead full-funnel digital activity across CRM, apps, SEO, websites, and online listings. You will create joined‑up customer journeys that drive awareness, consideration, bookings and loyalty across Bella Italia, Amalfi, Frankie & Benny’s, Banana Tree, Las Iguanas and more.

Work closely with Brand, CRM, Creative, Technology, Data and Operations teams, managing budgets and measuring performance to deliver strong commercial returns.

Formación

  • 2+ years' experience in digital marketing across CRM, apps, SEO, websites and online listings.
  • Hands-on delivery across multiple channels with a track record of driving bookings and retention.
  • Strong analytical and commercial skills with data-driven decision making.

Responsabilidades

  • Plan and deliver full-funnel digital marketing across CRM, email, SMS, apps and listings.
  • Manage paid search, paid social, SEO and local search to grow bookings and visits.
  • Develop customer journeys to convert engagement into bookings and repeat visits.
  • Optimize loyalty and app activity including push notifications and in-app messaging.
  • Oversee website content, landing pages, offers and booking journeys for seamless UX.
  • Measure performance, forecast budgets and drive strong commercial ROI.
  • Collaborate with Brand, CRM, Creative, Technology, Data and Operations teams; liaise with agencies.

Conocimientos

Digital marketing
CRM
Apps
SEO
Web content management
Analytics
Campaign optimization
Stakeholder management

Herramientas

CMS platforms
Google Business Profile
Bloomreach (nice to have)

Descripción del empleo

The Big Table Group is looking for a Digital Marketing Manager to lead full-funnel digital activity across CRM, apps, SEO, websites, and online listings. You will create joined‑up customer journeys that drive awareness, consideration, bookings and loyalty across Bella Italia, Amalfi, Frankie & Benny’s, Banana Tree, Las Iguanas and more.

Work closely with Brand, CRM, Creative, Technology, Data and Operations teams, managing budgets and measuring performance to deliver strong commercial returns.

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