Founding Performance Marketer for Healthtech Growth

Healthtech-1; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Healthtech-1 is hiring a founding performance marketer to lead paid search. You’ll own Google Ads end-to-end, shape bidding strategies, and run experiments across geographies while collaborating with product and engineering teams to boost bookings.

The role emphasizes a hands-on, in-house approach, building scalable paid channels and a privacy-conscious measurement system in line with health data standards.

Qualifications

• 5–7 years of hands-on PPC experience in product companies.
• Experience managing £500k+ spend and optimizing CPC/CPA.
• Deep understanding of full user journeys from impression to conversion.

Responsibilities

• Own our Google Ads account end to end across campaigns and geographies.
• Define bidding strategy and budget allocation with focus on CPC and CPA.
• Run an experimentation programme for bidding, audiences, ads, assets and landing pages.
• Collaborate with engineers and product teams to optimize landing pages and booking flow.

Skills

PPC management

Google Ads

Bidding strategy

Campaign optimization

Conversion tracking

Tools

Microsoft Advertising

GA4

Job description

Healthtech-1 is hiring a founding performance marketer to lead paid search. You’ll own Google Ads end-to-end, shape bidding strategies, and run experiments across geographies while collaborating with product and engineering teams to boost bookings.

The role emphasizes a hands-on, in-house approach, building scalable paid channels and a privacy-conscious measurement system in line with health data standards.