Founding GTM, Marketing

blankspace; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

blankspace is hiring a founder-marketer to take the brand from name to category-defining. You’ll own the growth engine and landing pages, design agentic workflows, and drive distribution with the CEO, GTM Lead, and Product team.

Your work will shape a GTM pipeline and establish a data-driven culture for growth. In this founding role, you’ll build, measure, and iterate quickly, turning insights into go-to-market momentum and industry attention.

Qualifications

• Marketing built and shipped: a tool, an automation, or a campaign that worked.

Responsibilities

• Build a growth engine for blankspace and its landing pages.
• Design agentic workflows that research, write, publish & distribute.
• Drive thought leadership by turning data into citable research and content.
• Run demand-gen experiments, measure analytics, and report what works.

Skills

Brand building

Hands-on marketer

Data-driven

Agentic mindset

Tools

APIs

Scripts

CMS

Data pipelines

Job description

We are looking for a marketer to take blankspace from a name the industry is starting to notice to the one that defines a category. The foundations are in place and a story is landing with publishers and brands. Now it needs someone to own it and scale it.

Marketplace mechanics means we have two core customers, publishers who can make money from AI agents, and the brands those agents are influencing. Both are learning the value of live search agents as an audience, so the best marketing here often teaches as much as it sells.

You’ll shape the strategy, and read the shifts in marketing before everyone else, while engineering the distribution. You’ll work directly with our CEO, GTM Lead, and Product team creating the attention that shapes a GTM pipeline.

What you’ll own:

As this is a founding hire, the requirements of the role will vary based on business need and the strengths of the person who is successful. Initially we need someone to:

• Build a growth engine. Own blankspace.so & every landing page that turns a curious publisher into a live one. Build it, measure it, keep improving it.
• Agent-led marketing. Design the agentic workflows that research, write, publish & distribute, so a team of one moves like a team of ten.
• Drive thought leadership. Turn our data into research & content that publishers, brands and press actually cite, being creative in launches & activations.
• Quantify progress. Run demand-gen experiments, own the analytics, and tell us straight what’s working.

Who you are:

We care about mindset & what you’ve built, no where you’ve worked. If you have the following, you’re likely a good fit:

• Brand building. You've built a brand that emotes a feeling, not just a name.
• A marketer who started building. You've shipped the sites, scripts & agents to prove it.
• Agentic-first. You look at a manual task and think: this should run itself.
• Data obsessed. You know which post drove which sign-up, and you care.

Must haves:

• Marketing you've built & shipped yourself: a tool, an automation, a campaign that worked.
• Comfortable with APIs, scripts & a CMS. You've wired up an agent or a data pipeline before.