Events Sales Executive

Focus Resourcing; Cardiff; On-site; GBP 26,000 - 28,000; Full time

Job summary

A prominent UK hotel chain in Cardiff seeks a Meetings, Events & Group Sales Executive. The role involves driving business growth and managing client enquiries from event planning to billing. Candidates should possess strong knowledge of the local area, excellent communication skills, and confidence in sales. A passion for hospitality and a driver’s license are essential. Offering a salary of £26-28k plus benefits, including holidays and pension.

Benefits

28 days holiday

Company pension

Qualifications

• Strong knowledge of the local area is required.
• Confidence in proactive sales outreach is essential.
• Excellent communication and relationship skills needed.

Responsibilities

• Drive and convert business across meetings and group bookings.
• Handle client enquiries and coordinate event details.
• Support the Sales Manager in achieving growth targets.

Skills

Strong knowledge of the Cardiff & South Wales

Confidence in sales

Strong communication skills

Attention to detail

Job description

Our Hotel client in the heart of Cardiff, a well established and growing business, is looking for a Meetings, Events & Group Sales Executive to join them on a permanent basis.

Our client is passionate about creating exceptional guest experiences and delivering high-quality hospitality in every interaction, and in this key role you will drive business growth across their meetings, events, and group bookings.

Working closely with the Sales Manager, you will handle a wide range of client enquiries; managing each stage from initial contact and event planning through to conversion, contracting, billing, and accurate record-keeping.

This role includes Saturday working on a rota basis.

Candidates will need to be able to drive for this role, and will have use of the company pool car to attend events.

What you'll be doing:

• Drive and convert business across meetings, events, and group bookings
• Handle client enquiries and coordinate event details from start to finish
• Develop new local business opportunities and identify fresh leads
• Conduct planned and coordinated sales activity, including telesales
• Build strong relationships with new and returning clients
• Maintain accurate documentation, quotes, bookings, and billing
• Support the Sales Manager in delivering growth targets
• Work collaboratively with the wider team to ensure exceptional service

What we're looking for:

• Strong knowledge of the Cardiff & South Wales
• Excellent memory and ability to recognise returning guests
• Confidence in sales, including proactive telesales outreach
• Ability to identify and pursue new business opportunities
• Strong communication and client-relationship skills
• Keen attention to detail and ability to manage multiple priorities
• Understanding of client needs and ability to effectively promote our services
• A genuine passion for hospitality and delivering outstanding service
• Car driver

Salary will be 26-28k depending on experience, plus 28 days holiday and company pension.

If you're enthusiastic, sales-driven, and committed to creating memorable guest experiences, we'd love to hear from you.