Events marketing manager

Skin Analytics Ltd; Greater London; On-site; GBP 42,000 - 65,000; Full time

Benefits offered by this job

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Private healthcare

Company pension

25 days annual leave

Aug shutdown

Enhanced parental leave

Nursery scheme

Bike to work

Training budget

Job summary

Skin Analytics Ltd. приглашает специалиста по мероприятиям на 12-месячную декретную замену.

Ваша задача — запускать и расширять стиль бренда на всех мероприятиях, включая конференции, вебинары и пилотные форматы, управлять логистикой и бюджетами, а также генерировать лиды и сопровождать их по всей воронке продаж с использованием HubSpot. Вы будете сотрудничать с коммерческими направлениями и экспертами, чтобы создавать эффективные спикер-briefs, презентации и сообщения, адаптированные под

Qualifications

• Опыт в области outbound-маркетинга и мероприятий.
• Умение организовывать спонсорские мероприятия (стенды, панели, вебинары).
• Опыт работы с GDPR и обработкой данных клиентов.

Responsibilities

• Разработать и внедрить стратегию мероприятий в UK, Ireland и международных рынках.
• Управлять операциями мероприятий, мерчандайзингом и логистикой.
• Сотрудничать с внутренними командами и спикерами для подготовки материалов и призывов к действию.
• Аналитика ROI, coût-per-lead и попадание в воронку продаж.

Skills

HubSpot

Event management

Outbound marketing

Copywriting

Tools

HubSpot

Job description

Описание:

Skin Analytics is an award-winning, health tech company that deploys world-leading skin cancer pathways using AI as a medical device, DERM. We are a team of passionate people on a mission to build a future where no one dies from skin cancer. This position is a 12 month maternity cover. You will join a high-performing marketing team working cross-functionally to drive brand presence and deliver the event strategy for 2027.

Задачи:

Integrate and launch our brand’s new creative style across all event touchpoints. Lead and execute the end-to-end events strategy across UK, Ireland and international markets, spanning external industry conferences, partner events, webinars and in-house roundtables. Seamlessly manage diverse event formats and sponsorship activations - including keynote presentations, expert panel sessions, fireside chats, webinars and exhibition stands. Oversee all event operations, merchandise, shipping, couriers and on-site setup. Partner with our new fulfilment agency to streamline supply chain and logistics execution. Collaborate with internal subject matter experts, commercial leads and senior industry stakeholders to produce compelling speaker briefs, presentation content and messaging that resonates with key audiences (working closely with the Marketing Manager) Drive lead generation, capture and segment routing using HubSpot. Ensure clean data transfer, pass sales-ready leads to the Commercial team and build nurturing workflows for longer-term pipeline. Execute multi-touch outbound and email campaigns alongside events to drive registration, pre-event buzz and post-event momentum. Track, measure and report on campaign and event performance using HubSpot and analytics tools. Continually optimise conversion metrics, cost-per-lead and pipeline impact. Build strong relationships with event organisers, vendors and partners while maintaining strict ownership of the agreed event budgets.

Требования:

Proven track record in an events and outbound marketing role, ideally within regulated B2B health tech, MedTech, digital health or the NHS ecosystem. Hands-on experience using HubSpot (or equivalent CRM/Marketing Automation tools) to manage lead capture, pipeline scoring, routing to sales and campaign attribution. Demonstrated experience handling multi-format sponsorships (booths, panels, speaking slots, webinars) and managing event operations, merch, and fulfilment agency relationships. Exceptional written and verbal communication, with the ability to brief executive speakers, engage senior clinicians and write persuasive campaign copy. Comfortable working under pressure, managing multiple concurrent event timelines and making data-backed decisions to demonstrate ROI. Strong understanding of GDPR and data privacy standards in customer acquisition. Будет плюсом: Direct experience within the NHS, UK healthcare sector or European healthcare markets; Hands-on familiarity with content design tools (Canva, Adobe Creative Cloud, Figma) or web platforms (WordPress)

Условия:

Competitive salary Share options package - all our employees have ownership in the company Private healthcare Company pension incl. salary sacrifice options 25 days annual leave + 5 day company shutdown in August + bank holidays Enhanced parental leave - includes adoption & foster Yellownest Salary Sacrifice Nursery Scheme - save with workplace nursery scheme Bike to work scheme Training budget Weekly catch-ups, monthly meetings to talk about you, your ambitions and work on your development Lots of fun social activities!