Event Sales Manager

JR United Kingdom; Leeds; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading charity organization is seeking an Events Sales Manager to drive fundraising efforts and expand their supporter base across Yorkshire. This role involves business development, relationship management, and event coordination, making it ideal for someone passionate about transforming young lives. The successful candidate will engage with stakeholders, manage events, and contribute to the charity's mission.

Qualifications

• Experience in events, business development, sales, and fundraising within the charity or events sector.
• Confidence in engaging stakeholders at all levels.
• Enthusiasm for events and willingness to support hands-on delivery.

Responsibilities

• Identify and approach potential sponsors, donors, and event attendees.
• Build strong, long-term relationships with supporters and partners.
• Collaborate with the events team to increase attendance and income.

Skills

Interpersonal skills

Communication skills

Relationship building

Organizational skills

Attention to detail

Self-motivation

Job description

Job Title: Events Sales Manager

Location: Yorkshire Children’s Charity HQ, with flexibility for travel across Yorkshire

Reporting to: CEO

Contract Type: Full-time, Permanent

About the Role

We are seeking a dynamic and driven individual to join our team as an Events Sales Manager. This role combines business development, relationship management, and event coordination to deliver successful fundraising events and expand our supporter base.

You will be instrumental in securing sponsorships, partnerships, and event attendees — helping us generate income and foster lasting connections with individuals and organisations across Yorkshire. This is an exciting opportunity for someone passionate about making a difference in the lives of children in need.

Key Responsibilities

• Identify and approach potential sponsors, donors, and event attendees through outreach and networking.
• Build strong, long-term relationships with supporters and partners, representing the charity professionally and warmly.
• Collaborate with the events team to increase attendance, income, and engagement.
• Prepare proposals, presentations, and pitches tailored to supporters.
• Support event planning and delivery, including guest communications, registration, logistics, and on-the-day support.
• Maintain accurate records using CRM and reporting systems.
• Research new opportunities, market trends, and partnership prospects relevant to the charity’s mission.
• Assist with post-event reporting and follow-up for continuous improvement.
• Work with the Senior Events Manager to develop the wider events team.

What We’re Looking For

• Experience in events, business development, sales, and fundraising within the charity or events sector.
• Strong interpersonal and communication skills, with a natural ability to build relationships.
• Confidence in engaging stakeholders at all levels, from small businesses to major donors.
• Self-motivated, target-driven, and capable of managing a busy workload independently.
• Excellent organisation skills, attention to detail, and professionalism in follow-up and record-keeping.
• Enthusiasm for events and willingness to support hands-on delivery when needed.
• Passion for Yorkshire Children’s Charity’s mission and motivation to help transform young lives.