Europe Activation Lead

Syneos Health, Inc.; United Kingdom; Remote; GBP 150,000 - 210,000; Full time

Job summary

Syneos Health Communications is seeking a VP, Media – Europe Lead to oversee the Evolvics client engagement across Europe. This senior leader partners with strategy to align media activities with client goals and drives cross-functional execution across activation and analytics.

The role owns SOWs, financial planning, and account P&L while mentoring the connected planning team, driving organic growth, and ensuring quality across strategy, planning, activation, and analytics.

Qualifications

• 10+ years in paid media delivery with at least 5 in a senior management/SME role.
• Healthcare/pharma industry experience.
• Experience working with internal agencies and external clients.
• Bachelor’s degree required.
• Strong analytical and problem-solving skills; ability to navigate complex clients.
• Proven success leading cross-functional teams.
• Excellent interpersonal and communication skills for client-facing work with procurement and brand teams.

Responsibilities

• Lead the Evolvics client engagement across Europe.
• Senior client relationship owner and primary escalation point.
• Partner with strategy team to align media approach with client goals.
• Lead the connection planning team through media plan details and activation.
• Own SOWs, financial approach, and account P&L (margin, profitability, forecasting).
• Manage, mentor, and develop the connection planning team with day-to-day resourcing.
• Drive organic growth and account expansion within the client.
• Ensure quality control and integration across strategy, planning, activation and analytics.

Skills

Paid media delivery

Senior management

Analytical skills

Cross-functional leadership

Client-facing

Education

Bachelor’s degree

Job description

Updated: Yesterday
Location: Remote, United Kingdom
Job ID:17544

The VP, Media – Europe Lead is the overall lead for the entire Evolvics client engagement across Europe, overseeing the global business on behalf of the client. This position reports to the Managing Director, Evolvics and is a key member of the team responsible for the health, growth, and performance of the Evolvics business across the region. As the senior client relationship owner, this role serves as the primary point of escalation and partners closely with the strategy team to align the media approach to the client's goals and objectives.

This leader owns the SOWs, financial approach, and account P&L, including margin, profitability, and forecasting, while managing, mentoring, and developing the account team, including day-to-day resourcing. The role leads the connection planning team as it transitions into media plan details and activation, drives organic growth and account expansion within the client, and ensures quality control and integration across strategy, planning, activation, and analytics.

• Overall lead of the entire client engagement
• Senior client relationship owner and primary point of escalation
• Partners closely with the strategy team to align our media approach to client goals and objectives
• Leads the connection planning team as it transitions into media plan details and activation
• Owns SOWs, the financial approach, and account P&L (margin, profitability, and forecasting)
• Manages, mentors, and develops the connection planning team, including day-to-day resourcing
• Drives organic growth and account expansion within the client
• Ensures quality control and integration across strategy, planning, activation, and analytics

Experience

• 10+ years plus experience in paid media delivery; at least 5 of which should be in a senior management or SME capacity
• Must have healthcare/pharma experience
• Must have experience working with other internal agencies and external clients
• Must have a bachelor’s degree
• Strong analytical and problem solving skills are a must – experience navigating complex clients a must
• Demonstrated success in managing a cross-functional team
• Excellent interpersonal and communication skills - Demonstrated experience working in a client facing capacity with procurement and client brand teams and with an agency leadership team

Key Competencies for Position:

• Presentation Skills: Is effective and dynamic in a variety of formal presentation settings: one-on-one, small/large groups, with peers, direct reports, and supervisors; is effective in selling creative services rationale and work both inside and outside of the organization
• Financial literacy and strong business acumen – understands organic growth revenue targets and passionate about maneuvering the business to achieve them
• Communication: Communicates clearly and succinctly in a variety of communication settings and styles. Is good at establishing clear directions for the Activation Group; sets stretching objectives; distributes the workload appropriately; lays out work in a well-planned and organized manner; maintains two-way dialog with others on work and results
• Automation: Experience leveraging the power of AI to support increased productivity in a dynamic and fast paced environment

At Syneos Health, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn’t align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities.

Why Syneos Health Communications? We are powered by Syneos Health, a global professional services organization designed to help the biopharmaceutical industry shorten the distance from lab to life®. We have a proven pedigree in health, with industry titans in every facet of healthcare. This eliminates guesswork and fuels our passion for total, life-changing solutions. At the heart of health, we’re uniquely poised to predict what’s next and respond to the market’s demand for smarter and faster answers. We are able to help our customers make important decisions within their business due to our unique understanding of the complexities that come along with working in the healthcare industry. Syneos Health Communications is able to make the complex, simple.

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