Embedded PMM: Healthtech Product Launch Lead

Neko Health AB; England; Vor Ort; GBP 65.000 - 95.000; Vollzeit

Zusammenfassung

Neko Health is seeking a Product Marketing Manager to sit within product squads, leading positioning, messaging, and marcomm strategy for high-priority projects. You will own launches from inception to post-launch, collaborating with engineers, designers, and clinical leads to ensure a clear, user‑centered narrative and compliant materials.

The role emphasizes deep product empathy, technical curiosity, and a hands-on approach to bringing products to market in healthcare tech.

Qualifikationen

• 3+ years in product marketing or product management.
• Proven track record of owning product launches end-to-end.
• Interest in the future of healthcare and ability to move between technical, medical, and consumer topics.
• Fast learner able to quickly get up to speed on a new product area.
• Comfortable working inside product squads and managing stakeholders at pace.

Aufgaben

• Be the embedded PMM inside designated product squads.
• Own launch playbooks: brief, positioning, messaging, marcomm, regulatory review, post-launch debrief.
• Develop briefs for launch materials across touchpoints.
• Lead two to three significant product launches in the first year.
• Develop robust research and reporting for continuous PMM improvement.
• Embed Medical/Legal/Regulatory review into all workflows.

Kenntnisse

Product marketing

Product management

AI tool fluency

Stakeholder management

Strong writing

Healthcare domain knowledge

Jobbeschreibung

Neko Health is seeking a Product Marketing Manager to sit within product squads, leading positioning, messaging, and marcomm strategy for high-priority projects. You will own launches from inception to post-launch, collaborating with engineers, designers, and clinical leads to ensure a clear, user‑centered narrative and compliant materials.

The role emphasizes deep product empathy, technical curiosity, and a hands-on approach to bringing products to market in healthcare tech.