Email Marketing Specialist

Vertical Advantage; England; On-site; GBP 30,000 - 45,000; Full time

Benefits offered by this job

Highly rewarding performance-based bonus scheme

Staff discounts on top-tier wellness products

Sociable and inclusive office culture

Free on-site parking

20 days holiday + bank holidays

Job summary

A fast-growing sports nutrition brand is seeking an Email Marketing & Retention Specialist to enhance customer engagement across global D2C and B2B channels. This pivotal role requires expertise in Klaviyo and a performance-driven mindset to drive growth through effective email strategies.

Qualifications

• 3+ years’ experience in email or CRM marketing, ideally within ecommerce.
• Strong knowledge of Klaviyo and lifecycle marketing best practices.
• Proven ability to increase retention and LTV through targeted strategies.

Responsibilities

• Designing and delivering global email and retention strategies.
• Building smart automations, behavioural segments, and personalised campaigns.
• Monitoring campaign performance to optimise retention and customer lifetime value.

Skills

Analytical skills

Communication skills

Creativity

Tools

Klaviyo

Job description

This range is provided by Vertical Advantage. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Vertical Advantage

Are you a creative, data-led marketer with a passion for email and CRM? A fast-growing sports nutrition brand is searching for an Email Marketing & Retention Specialist to elevate its customer engagement across global D2C and B2B channels.

This is a pivotal role for someone who thrives in a fast-paced environment, brings deep Klaviyo expertise, and knows how to turn lifecycle marketing into real commercial impact.

What You’ll Be Responsible For:

• Designing and delivering global email and retention strategies that drive growth
• Building smart automations, behavioural segments, and personalised campaigns
• Developing loyalty, subscription, and reactivation initiatives
• Monitoring campaign performance to optimise retention and customer lifetime value
• Collaborating cross-functionally with growth, creative, and wider marketing teams

What We’re Looking For:

• 3+ years’ hands-on experience in email or CRM marketing, ideally within ecommerce
• Strong knowledge of Klaviyo and lifecycle marketing best practices
• A performance-driven mindset, with excellent analytical and reporting skills
• Proven ability to increase retention and LTV through targeted strategies
• Creative flair and strong communication skills to bring campaigns to life

What’s in It for You:

• Highly rewarding performance-based bonus scheme
• Staff discounts on top-tier wellness products
• Sociable and inclusive office culture
• Free on-site parking
• 20 days holiday + bank holidays

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing, Analyst, and Information Technology

Industries

• Wellness and Fitness Services and Retail Health and Personal Care Products

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