Email Marketing Manager

JR United Kingdom; Slough; Hybrid; GBP 35,000 - 55,000; Full time

Job summary

A leading global platform is seeking a CRM Manager to drive email marketing strategies across B2C products. As part of a tech upgrade initiative, you will be responsible for shaping customer engagement and managing a team. Ideal candidates will have extensive experience in CRM marketing and excellent copywriting skills, alongside the flexibility of hybrid working arrangements.

Benefits

Private health insurance

Pension plan

Gym reimbursements

Cycle to Work scheme

20 days holiday plus office closure between Christmas and New Year

Qualifications

• 3+ years of experience in email or CRM marketing.
• Hands-on experience with customer engagement platforms.
• Ability to manage and mentor junior team members.

Responsibilities

• Own the email marketing strategy and execution.
• Lead B2B CRM initiatives and drive automated campaigns.
• Manage a Marketing Assistant for email marketing activities.

Skills

Email marketing

CRM marketing

Copywriting

Communication

Data analysis

Tools

Braze

Job description

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CRM Manager - Premium goods online marketplace

Are you a hands-on email marketer who’s comfortable working with data and driving growth? Join a global platform that brings together content, marketplace services, and data to support a specialist community of buyers and sellers. You’ll lead email marketing across multiple product areas and help shape a new customer engagement platform as the business undergoes a key tech upgrade.

Key Responsibilities:

• Own the end-to-end email marketing strategy and execution across core B2C products
• Lead B2B CRM initiatives to support sales and funnel growth
• Drive personalised, automated campaigns on Braze, optimising journeys and A/B testing for maximum impact
• Write compelling, brand-aligned email copy that engages and converts diverse audiences
• Manage and mentor a Marketing Assistant supporting email marketing activities

Skills & Experience:

• 3+ years’ experience in email or CRM marketing, ideally within a digital or product-led business
• Hands-on experience with Braze or similar customer engagement platforms
• Excellent copywriting skills and clear communication with the ability to work cross-functionally
• Proven ability managing or mentoring junior team member
• Hybrid working (1x day a week in the office)
• Private health insurance, pension plan, gym reimbursements, and Cycle to Work scheme
• 20 days holiday plus office closure between Christmas and New Year

If you would like a confidential chat about this role or your next career move, then please get in contact with: [emailprotected]

Major Players are the UK’s leading digital, marketing, and creative talent agency, and over the last 30 years we’ve consistently championed our people and communities. As a proud B Corp, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.

For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/