Digital Marketing Manager

digiLab; Exeter; On-site; GBP 40,000 - 60,000; Full time

Job summary

Join a pioneering AI company as a Digital Marketing Manager, where you'll shape the future of digital presence. In this exciting role, you'll oversee website management, lead generation strategies, and digital marketing campaigns, ensuring optimal performance across platforms. Collaborate with a fast-growing team to establish innovative marketing processes while enjoying a 4-day workweek and a culture of creativity and trust. This is your chance to make a significant impact in a dynamic environment that values work-life balance and professional growth.

Benefits

4-day workweek

BUPA private healthcare

Discretionary EMI scheme

Qualifications

• Experience in digital marketing and website management.
• Strong understanding of demand generation and ABM strategies.

Responsibilities

• Oversee digital marketing strategy and execution.
• Manage website performance, security, and user experience.
• Develop and execute LinkedIn strategies to increase engagement.

Skills

Digital Marketing

Website Management

Demand Generation

Lead Generation

Social Media Management

Data Analysis

Project Management

Communication Skills

Education

Bachelor's degree in Marketing

Bachelor's degree in Digital Media

Tools

ActiveCampaign

HubSpot

Google Analytics

Google Ads

Job description

Summary:

About DigiLab

digiLab is a pioneering AI company that helps enterprises transform complex challenges into innovation with uncertainty quantification, explainable AI, and MLOps. Working with organisations in highly regulated or safety-critical industries to solve their complex engineering, infrastructure, or data challenges, digiLab specialises in solving problems where data is sparse or uncertain. Having grown from a small team of leading mathematicians and data scientists, digiLab teaches your teams how to solve their grand challenges using a secure AI platform, alongside expert consultancy. digiLab's platform - the Uncertainty Engine - is a no-code agentic AI platform that combines data, models, and workflows to connect a trustworthy AI digital thread through an organisation.

About The Role

As the Digital Marketing Manager, you will oversee the strategy and execution of our digital marketing activities, including website management, social media management, SEO, email & newsletters, targeted PPC campaigns, lead generation, and data analytics and automation. This full-time role (Monday to Thursday) will be a key addition to the marketing team and shape the planning and future of our digital presence.

This is an exciting opportunity to make an impact by establishing marketing processes and functions in a small but fast-growing marketing team, working alongside the brand & PR manager, and product marketing.

What we're looking for:

We are seeking a highly motivated Digital Marketing Manager with an understanding of demand generation and account-based marketing (ABM) strategies in the B2B deep tech space. You will be responsible for managing our new website and digital marketing campaigns, ensuring our digital platforms are optimized for performance.

What you will be doing with us:

• Website Management: Assist with building the new website, proactively optimize and improve it, collaborate with internal web team, ensure branding alignment, and manage performance, security, and user experience.
• Lead & Demand Generation: Plan, execute, and optimize marketing campaigns, develop lead-generation strategies, create email campaigns and newsletters, lead ABM strategy, and collaborate on messaging.
• LinkedIn: Develop and execute LinkedIn strategies, create content, monitor performance, and increase engagement.
• Digital Strategy & Execution: Build internal skills, develop comprehensive digital marketing strategies.
• Marketing Automation: Manage platforms like ActiveCampaign or HubSpot, optimize CRM, align with sales, and implement data management best practices.

Skills We Are Looking For

• Bachelor's degree in Marketing, Digital Media, or related field
• Experience in digital marketing and website management
• Expertise in demand and lead-generation strategies
• Proven growth in social media presence, especially LinkedIn
• Strong understanding of web technologies and marketing automation
• Excellent project management and communication skills
• Ability to analyze data and derive insights

Nice to Have

• Knowledge of HTML, CSS, web development
• Certifications in Google Analytics, Google Ads, etc.

Location

This role is based on-site at digiLab's offices on the Quay, Exeter.

Our Culture and Values

We prioritize work-life balance with a 4-day workweek, offer a full-time salary, and foster a culture of innovation, trust, and collaboration. Our values include creativity & agility, trust & responsibility, open & honest collaboration, high-performance standards, and value-driven work.

Benefits

We offer a 4-day workweek, competitive salary, BUPA private healthcare, and a discretionary EMI scheme after one year.

Please note: While we strive to respond to every applicant, due to high volume, we may not be able to respond to all.