Ecommerce Paid Media Specialist – Google Ads Expert Hybrid

Smile Digital; Greater London; Hybrid; GBP 26,000 - 36,000; Full time

Job summary

Smile Digital is looking for a Paid Media Executive / Specialist to join our growing London team. You will focus on Google Ads campaigns for eCommerce clients, driving ROAS and revenue while refining paid search strategies.

The role suits someone hands-on with strong analytics, aiming to elevate campaigns through data-driven optimisation. Based in London W6, the position is hybrid with three days in the office per week.

Qualifications

• Hands on experience managing Google Ads campaigns.
• Strong experience across Paid Search.
• Genuine eCommerce experience is essential.
• Experience working towards ROAS, revenue and conversion targets.
• Ideally exposure to Google Shopping and Performance Max.
• Experience with Google Merchant Centre would be beneficial.
• Comfortable analysing campaign performance and making optimisation recommendations.
• Budgeting, pacing and performance reporting experience.
• Broader Paid Social or other channel experience is useful but not essential.
• Hands-on and eager to develop paid media skillset.

Responsibilities

• Manage and optimise Google Ads campaigns across eCommerce clients.
• Focus on ROAS, revenue and conversion targets.
• Analyse performance and provide optimisation recommendations.
• Work across channels over time and broaden experience.
• Collaborate with the team while maintaining strong client communication.

Skills

Google Ads

Paid Search

ROAS targets

Budget management

Campaign analysis

Tools

Google Merchant Centre

Performance Max

Google Shopping

Job description

Smile Digital is looking for a Paid Media Executive / Specialist to join our growing London team. You will focus on Google Ads campaigns for eCommerce clients, driving ROAS and revenue while refining paid search strategies.

The role suits someone hands-on with strong analytics, aiming to elevate campaigns through data-driven optimisation. Based in London W6, the position is hybrid with three days in the office per week.