Ecommerce Merchandising Manager

Luxottica; London; Hybrid; GBP 45,000 - 70,000; Full time

Job summary

Join Luxottica as an Ecommerce Merchandising Manager at Glasses Direct to lead strategies that enhance product assortment and drive profitability. This role involves executing comprehensive marketing initiatives and optimizing user experience in a dynamic eCommerce environment focused on quality eyewear. Your analytical and managerial skills will be pivotal in crafting successful product strategies and enhancing engagement.

Benefits

33 days annual leave including Bank Holidays

Hybrid working (2-3 days in-office/remote)

Pension Scheme

Employee Shareholding schemes

Life Assurance (5x your annual salary)

Health Plan with Health Shield & Perks

Staff discount on eyewear

Season Ticket loan

Cycle to Work scheme

Qualifications

• Hands-on experience managing eCommerce product marketing.
• Strong influencing abilities to lead across diverse teams.
• Ability to work autonomously in a fast-paced environment.

Responsibilities

• Drive product strategy for frames and lenses.
• Lead pricing strategies and optimize product margins.
• Develop and execute product marketing calendars.

Skills

Data Analysis

Communication

Leadership

Self-Motivation

Job description

Widen Your Horizons. Join the Next Chapter of Your Career

At EssilorLuxottica, we are committed to empowering our people to grow and succeed. This is your opportunity to take your career to the next level, embrace new challenges, and continue making a difference.

We work for a brighter future, thinking today about the world of tomorrow.

Don’t miss the chance to shape your #FutureInSight with us!

If you’ve worn a pair of glasses, we’ve already met.

EssilorLuxottica is a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products such as Varilux and Transitions, as well as iconic brands like Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear, and Costa. Our network includes high-quality vision care providers and retail outlets such as Sunglass Hut, LensCrafters, and leading eCommerce platforms like Glasses Direct.

Your #FutureInSight with EssilorLuxottica

Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world?

Join us in redefining the boundaries of what’s possible!

Your role

We are seeking a motivated and enthusiastic Ecommerce Merchandising Manager for our eCommerce retail brand Glasses Direct.

The Merchandise Marketing Manager is responsible for driving product strategy for frames and lenses, focusing on assortment planning, product calendar development, and experience optimization. This role is key to enhancing Average Order Value and improving conversion rates and gross margins.

Key Responsibilities

1. Product Strategy Development
2. Formulate and implement a comprehensive product strategy aligned with business objectives to drive improvements in AOV, CVR, and product margins.
3. Develop and execute action plans across product assortment, marketing, website experience, and other functions to support strategic goals.

1. Product Assortment and Pricing Management
2. Lead the development and management of the frame assortment plan, ensuring alignment with broader business objectives.
3. Develop the new frame introduction plan and coordinate with the group team for alignment.
4. Collaborate with cross-functional teams to create and oversee the lens assortment plan, ensuring effective execution and stakeholder alignment.
5. Ensure effective pricing strategies for frames and lenses to optimize profitability and competitiveness.

1. AOV, CVR, and Margin Optimization
2. Lead initiatives to optimize AOV and ensure successful project execution.
3. Work with the UX team to optimize product website experience, improving CVR and user engagement.
4. Oversee product margin performance, refining pricing strategies and initiatives to improve profitability across categories.

1. Product Marketing Calendar Development and Execution
2. Create and implement a comprehensive product marketing calendar for frames and lenses, aligned with business initiatives and seasonal campaigns.
3. Partner with UX, CRM, Brand, and Marketing teams to ensure strategic alignment and seamless execution.
4. Coordinate with the Group Merchandising team to finalize promotional calendars, ensuring compliance with MAP policies and brand guidelines.

1. Reporting and Analysis
2. Lead research and analysis to inform product assortment, marketing strategies, and initiatives to boost AOV, CVR, and margins.
3. Generate reports and provide actionable insights for strategic decision-making and ongoing business optimization.

What you’ll bring:

• Merchandise Marketing Experience: Hands-on experience managing eCommerce product marketing.
• Influencing & Leadership Skills: Strong influencing abilities to lead and collaborate across diverse teams and priorities.
• Self-Motivation & Emotional Management: Ability to work autonomously with high drive and resilience in a fast-paced environment.
• Data Analysis Skills: Strong analytical skills to interpret data, conduct testing, and support data-driven decisions.
• Reporting & Data Visualization: Advanced skills in data reporting, visualization, and presenting insights effectively.
• Communication Skills: Excellent interpersonal and communication skills to engage with all levels of the organization.

What we’re offering:

• Strategic oversight of communication channels and on-site experience
• Support for growth into senior roles and new responsibilities
• A friendly, professional, and relaxed working environment
• Exciting opportunities within a high-growth eCommerce company

The benefits

• 33 days annual leave including Bank Holidays
• Hybrid working (2-3 days in-office/remote)
• Pension Scheme
• Employee Shareholding schemes
• Life Assurance (5x your annual salary)
• Health Plan with Health Shield & Perks
• Staff discount on eyewear
• Season Ticket loan
• Cycle to Work scheme

Our Diversity, Equity and Inclusion commitment

We are dedicated to creating an inclusive environment, celebrating diversity, and providing equal opportunities regardless of race, gender, ethnicity, religion, disability, sexual orientation, or other characteristics.