Ecommerce Merchandising Manager

Luxottica; London; Hybrid; GBP 40,000 - 65,000; Full time

Job summary

Luxottica is seeking an Ecommerce Merchandising Manager for Glasses Direct. This role involves strategizing product marketing, optimizing margins, and enhancing user engagement through data analysis. The position offers a hybrid working environment and significant opportunities for professional growth within a leading ecommerce company.

Benefits

33 days annual leave including Bank Holidays

Hybrid working (2-3 days in office/home)

Pension scheme

Employee shareholding

Life assurance

Health plans

Staff discounts

Season Ticket loan

Cycle to Work scheme

Qualifications

• Hands-on eCommerce product marketing experience.
• Strong influencing and leadership skills.
• Exceptional data analysis and visualization skills.

Responsibilities

• Formulate and implement a comprehensive product strategy.
• Lead initiatives to optimize Average Order Value and conversion rates.
• Create and implement a marketing calendar for frames and lenses.

Skills

Data analysis

Communication

Leadership

Job description

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Widen Your Horizons. Join the Next Chapter of Your Career

At EssilorLuxottica, we are committed to empowering our people to grow and succeed. This is your opportunity to take your career to the next level, embrace new challenges, and continue making a difference.

We work for a brighter future, thinking today about the world of tomorrow.

Don’t miss the chance to shape your #FutureInSight with us!

If you’ve worn a pair of glasses, we’ve already met.

EssilorLuxottica is a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products such as Varilux and Transitions, iconic brands like Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear, and Costa, as well as a network that offers consumers high-quality vision care and shopping experiences such as Sunglass Hut, LensCrafters, and eCommerce platforms like Glasses Direct.

Your #FutureInSight with EssilorLuxottica

Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world?

Join us in redefining the boundaries of what’s possible!

Your role

We are seeking a motivated and enthusiastic Ecommerce Merchandising Manager for our retail brand Glasses Direct.

The Merchandise Marketing Manager is responsible for driving product strategy for frames and lenses, focusing on assortment planning, product calendar development, and experience optimization. This role is key to increasing Average Order Value and improving conversion rates and gross margins.

Key Responsibilities

• Formulate and implement a comprehensive product strategy aligned with business objectives to enhance AOV, CVR, and product margins.
• Develop and execute action plans across product assortment, marketing, website experience, and other functions to support strategic goals.

Product Assortment and Pricing Management

• Lead the development and management of the frame assortment plan, ensuring alignment with broader business goals.
• Coordinate new frame introduction plans with the group team.
• Work with cross-functional teams to oversee lens assortment planning and pricing strategies to optimize profitability and competitiveness.

AOV, CVR, and Margin Optimization

• Lead initiatives to optimize AOV and execute related projects.
• Collaborate with UX teams to improve website experience, increase CVR, and boost user engagement.
• Monitor product margin performance and refine pricing strategies to enhance profitability.

Product Marketing Calendar Development and Execution

• Create and implement a product marketing calendar aligned with key campaigns and seasonal initiatives.
• Coordinate with UX, CRM, Brand, and Marketing teams for strategic alignment and seamless execution.
• Work with the Group Merchandising team to finalize promotional calendars, ensuring compliance with MAP policies and brand standards.

Reporting and Analysis

• Conduct research and analysis to inform product assortment, marketing strategies, and margin improvements.
• Generate reports and insights to guide strategic decisions and ongoing optimization.

What you’ll bring:

• Merchandise Marketing Experience: Hands-on experience managing eCommerce product marketing.
• Influencing & Leadership Skills: Ability to lead and collaborate across diverse teams and cultural backgrounds.
• Self-Motivation & Emotional Management: Autonomous work ethic with resilience in a fast-paced environment.
• Data Analysis Skills: Strong analytical skills for interpreting large data sets and making data-driven decisions.
• Reporting & Data Visualization: Advanced skills in creating impactful reports and visualizations.
• Communication Skills: Excellent interpersonal and communication abilities across all levels.

What we’re offering:

• Strategic oversight of communication channels and on-site experience.
• Support for your growth into senior roles and new responsibilities.
• A friendly, professional, and relaxed work environment.
• Opportunity to work with a forward-thinking, high-growth eCommerce company.

The benefits

• 33 days annual leave including Bank Holidays.
• Hybrid working (2-3 days in office/home).
• Pension Scheme.
• Employee Shareholding schemes.
• Life Assurance (5x annual salary).
• Health Plan with discounts.
• Staff discount on eyewear.
• Season Ticket loan.
• Cycle to Work scheme.

Our Diversity, Equity and Inclusion commitment

We are dedicated to creating an inclusive environment, celebrating diversity, and providing equal opportunities regardless of race, gender, ethnicity, religion, disability, sexual orientation, or other characteristics.