Senior Marketing Executive

First Recruitment Services; England; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading company is seeking a Senior Marketing Executive passionate about strategic brand development and content-driven engagement. The role involves assisting in event marketing, managing campaigns, and analyzing performance data. The ideal candidate will have proven marketing experience, particularly in B2B and B2C sectors, and will thrive in a hybrid working environment.

Benefits

Hybrid Working

25 Days Annual Leave

Birthday Day Off

Volunteer Day

Pension Contributions

Life Assurance

Health Benefits

Cycle to Work Scheme

Electric Car Scheme

Qualifications

• Proven marketing experience within a sizable organization.
• Exposure to international marketing or working with global brands preferred.
• Strong ability to apply audience insights to marketing activities.

Responsibilities

• Assist the Marketing Manager with event marketing and campaign planning.
• Create and manage integrated marketing campaigns with clear KPIs.
• Track and collate marketing performance data, producing clear reports.

Skills

Marketing Experience

Audience Insights

B2B Campaigns

B2C Campaigns

Tools

Microsoft Office

Google Analytics

Adobe Analytics

Meta Ads Manager

Mailchimp

SurveyMonkey

Zapier

Job description

Our client is looking for a Senior Marketing Execuiteve, this role is ideal for someone passionate about strategic brand development and content–driven engagement.

Senior Marketing Executive Responsibilities:

• Assist the Marketing Manager with event marketing, from asset creation to campaign planning and execution.
• Monitor brand usage and implement brand standards, ensuring consistency across all communications.
• Create, plan, and manage integrated marketing campaigns with clear KPIs.
• Collaborate on content ideation and strategic planning for campaigns and brand initiatives.
• Write and fact–check promotional copy for emails, web, banners, and more.
• Brief vendors for the creation of video and promotional materials.
• Manage marketing campaigns efficiently and within budget.
• Track and collate marketing performance data, producing clear reports.
• Assist in developing and distributing surveys, and analysing findings.
• Research competitor events and brands, providing insights into B2B and B2C strategies.
• Compile post–event impact reports and analysis.
• Undertake administrative tasks such as managing marketing records, processing invoices, and updating internal materials.

Requirements:

• Proven marketing experience within a sizable organization
• Exposure to international marketing or experience working with global brands/events preferred.
• Previous experience with brands in luxury, media, hospitality, or event sectors.
• Strong ability to apply audience insights to marketing activities.
• Demonstrable success in delivering impactful B2B or B2C campaigns.
• Proficiency in Microsoft Office and tools such as Google or Adobe Analytics, Meta Ads Manager. Familiarity with Mailchimp, SurveyMonkey, and Zapier is a plus.

Benefits:

• (Hybrid – 1 day in London and 1 day in Crawley and 3rd office day is up to you!)
• 25 days annual leave (plus bank holidays), increasing with tenure.
• One additional day off to celebrate your birthday or a cultural day of your choice ( MeDay ).
• One volunteer day annually to support charitable causes.
• Company pension contributions.
• Life assurance and income protection schemes.
• Enhanced family leave policies.
• Health and wellbeing benefits, including healthcare cash plans, virtual GP access, and wellbeing resources.
• Cycle to Work scheme and Electric Car scheme.