Social Media Lead

Financial Ombudsman Service; London; Hybrid; GBP 48,000 - 60,000; Full time

Job summary

The Financial Ombudsman Service is seeking a Social Media Lead to enhance their brand presence across various platforms. This role involves creating engaging content, managing community interactions, and leading social media strategies. The ideal candidate will have a strong background in social media management and a passion for building online communities.

Benefits

25 days holiday entitlement

Generous pension

Private medical insurance

Employee Assistance Programme

Fully equipped on-site gym

Qualifications

• Experience in managing social media platforms and content calendars.
• Demonstrable experience of building communities and engagement.
• Ability to present ideas and influence at a senior level.

Responsibilities

• Create and deliver 'always on' content for brand messaging.
• Manage social media engagement and community interactions.
• Provide updates and guidance on social media trends and best practices.

Skills

Social media management

Community engagement

Content creation

Brand awareness

Copywriting

Tools

Social listening tools

Analytics tools

Job description

Looking for a new challenge?

Take a look at our current vacancies. If you see a vacancy that is right for you, we encourage you to apply!

Social Media Lead

We are looking for an experienced and creative social media professional to oversee our work across our social media platforms - leading on content and brand marketing, community management and growth across existing and new channels

Working hours: 35 hours per week is full time. Where possible, we are open to considering part time/flexible working patterns. Please let us know in your application your desired working pattern.

Salary: From £48,000

Reporting to: Digital Content Manager

London docklands

O ur permanent hybrid policy sees us all working at least four days across a fortnight in the office.

As social media lead, you will ensure the regular delivery of content, from ideas stage, through creation and sign-off, to scheduling and posting. You will be able to professionally coordinate and manage content and campaign pipelines across multiple platforms, delivering a regular schedule of content. You will have excellent communication skills and be able to work collaboratively to get the best results.

You will have demonstrable experience of using a range of social platforms to best effect, as well as social listening and reporting tools, and experience of using sources of insight and analysis to inform content practice and planning and audience engagement.

In addition to delivering regular planned or proactive content you will respond to events as they happen, creating responsive posts and comments, engaging with followers, liaising with colleagues who are responsible for managing and responding to direct messaging, and actively managing our social communities and channels.

You will be skilled in copywriting and creating high-quality, engaging, relevant and “sharable” content, for use across social platforms and across our digital channels mix. Your content will be audience centred and have best practice and accessibility at its heart and you will work with colleagues to ensure our social content helps to play its part in achieving organisational objectives.

Key responsibilities

• Taking responsibility for creating and delivering "always on" content to deliver awareness and brand messaging
• Delivering brand awareness and information campaigns across a diverse range of social media channels, for targeted audiences
• Project managing the content creation process to deliver accurate, timely content, working collaboratively with colleagues across the organisation – from briefing and key message identification, through edits and design iterations, to sign-off, publication and evaluation
• Actively managing our social responsive posts and comments, engaging with followers, liaising with colleagues who are responsible for managing and responding to direct messaging, and actively managing our social communities and channels
• Providing updates, advice and guidance to colleagues across the organisation, including at a senior level, on social media engagement, trends and best practice
• Managing supplier relationships – ensuring they’re delivering as expected and we’re getting value for money
• Collaborating with colleagues across the organisation to ensure delivery of communications objectives
• Ensuring our content meets digital accessibility and data protection requirements
• Fostering an environment in which your colleagues will want to try new things – testing and learning as they go – so we’re continually improving what we do
• Continually developing your own knowledge – and keep on top of trends and developments – reflecting this in your day-to-day work
• Getting involved in the wide-ranging work of the Communications department – and contributing to its success

To be considered for this role, you’ll need to show us that you’ve got the skills and capabilities. You’ll have to meet the following minimum criteria:

Minimum Criteria

Experience and expertise across a range of social platforms/channels, including:

• Demonstrable experience of building communities and engagement on social media
• Experience of social media management, brand awareness and social listening tools
• Experience of running a social media content calendar and regular scheduling of posts and performance reporting
• Delivering content that is on brand, is tailored to the audience and displays organisational tone, while adhering to best digital and accessibility practice
• Ability to present ideas and solutions and to influence and persuade at a senior level

Desirable Criteria

We would also like you to have the following skills:

• Experience of analytics and insight tools and of analysis and reporting
• A good understanding of SEO, content strategy and digital campaign management
• Experience communicating with a range of customers, colleagues and stakeholders - being clear and able to get complex messages across effectively
• Ability to plan and prioritise in a busy and changing environment – caring about achieving results as a team while being adaptable
• Experience of supplier management

Why Financial Ombudsman Service?

We are a values led organisation. Our values define our culture, influence our decisions, and underpin our vision and strategy. They set out how we play our PART through Purpose, Ambition, Respect and Trust. You can learn more about our values here: https://www.financial-ombudsman.org.uk/who-we-are/aims-values

We also offer an attractive, competitive salary and flexible benefits to suit our people. Here’s a list of some of the many benefits and perks you can get for working with us:

• 25 days holiday entitlement, with the option to buy extra or sell days
• Generous pension
• Various Family Friendly Policies, including enhanced maternity pay, carers and dependants leave
• Employer provided benefits such as Private medical insurance, virtual GP, Critical illness cover, Life assurance cover, to name a few
• Choice of voluntary benefits including Technology scheme, Cycle to work scheme, Will-writing service amongst others
• Employee Assistance Programme
• Extensive opportunities for personal and career development
• Fully equipped on-site gym open 24 / 7 (London office only)
• Extensive Well-being resources including on-site therapists (London office only)
• Beautiful and bright London office looking over the Thames and near to mainline stations
• Our employee led networks (a couple of examples being our Women's Network, Carers network, and Neurodiverse Network) do fantastic work in educating and raising awareness across a range of experiences and support us in being an inclusive employer and a great place to work. You can get involved, too!

How do I apply?

• To apply, please attach a single document with your current CV, and supporting statement (no more than 500 words) detailing now you meet the minimum criteria for the role

Applications need to be submitted by 23:59 Friday 30th May

Successful candidates will be invited to a telephone call with a member of the Talent Acquisition team

Due to high application numbers this advert may end earlier than the date specified, so please don't delay and apply now!

A full job profile is available on request and will be provided to candidates shortlisted to the first stage of the assessment process.

Important notice on application submissions:

We value authentic, personal applications. If we determine that your CV or supporting statement was generated using AI tools, your application will be withdrawn from consideration.

We’re proud to be an inclusive employer

We view diversity as fundamental to our success and welcome applications from underrepresented groups across all communities.

We’re committed to being a great place to work– attracting and developing people from the widest possible range of backgrounds. We want everyone to perform at their best and feel able to be themselves. We understand that if we’re diverse and inclusive, we’ll better understand different perspectives, which is fundamental to our job resolving financial complaints.

We welcome applications from Black and other ethnic minority candidates, and female candidates, for all positions and particularly so for senior leader positions as they are under-represented within the Financial Ombudsman Service at this level.

We are proud to be a Disability Confident Leader. This means that we will put disabled candidates entering under the scheme through to the next stage of the recruitment process should they meet the minimum criteria for a role. A minimum criterion needs to be measurable from reviewing a candidate’s CV/supporting statement. Exceptions may apply if due to the volume of applications we are not able to interview all eligible candidates who qualify under the scheme. If you would like to speak to a member of our team about any reasonable adjustments you need, please email [e-mail] and let us know your preferred method of contact.

Find out more

Check out below channels to find out more about everyday life at the Financial Ombudsman Service – and don’t forget to follow us while you’re there!

• LinkedIn: Financial Ombudsman Service
• Our careers page: https://www.financial-ombudsman.org.uk/who-we-are/join-us

Good luck with your application!