Senior Digital Content Marketing Executive

Lloyd Recruitment - East Grinstead; United Kingdom; Hybrid; GBP 36,000 - 39,000; Full time

Job summary

An established industry player is seeking a dynamic Senior Content Executive to enhance digital customer experiences through engaging content. In this pivotal role, you will collaborate with various teams to implement effective content strategies, optimize web presence, and drive lead generation. This position offers a vibrant working atmosphere with a hybrid working pattern, competitive salary, and a range of benefits including private medical insurance and generous annual leave. If you're passionate about content and eager to make an impact, this opportunity is perfect for you.

Benefits

Private medical insurance

25 days annual leave

Company pension

Paid training courses

Discounts on products

Free parking

Savings on fuel

Eye care voucher scheme

Modern office facilities

Qualifications

• Educated to degree level in Marketing or English, or related field.
• Must have copywriting experience and excellent time management skills.

Responsibilities

• Assist in governing content platforms and implementing content strategy.
• Plan, research, create, proofread, and publish high-quality content.

Skills

Copywriting

Time Management

Leadership

Digital Publishing

Effective Communication

Education

Degree in Marketing

Degree in English

Tools

InDesign

Photoshop

Google Analytics

Content Square

Job description

Are you passionate about content and looking for your next challenge? If the answer is yes, then we'd love to hear from you!

Lloyd Recruitment Services is thrilled to partner with a leading organisation in the search for a passionate and driven Senior Content Executive to join their team. As the Senior Content Executive, you will play a pivotal role in delivering engaging and innovative content across the website. Your primary focus is to enhance the digital customer experience, supporting business goals through effective content marketing and lead generation.

Salary, benefits, and perks:

• Salary 36k- 39k Monday to Friday
• Private medical insurance for you and your family
• Monday to Friday - 35 hour week
• 25 days of annual leave, with the option to buy/sell additional holiday
• Very competitive company pension
• Vibrant and friendly working atmosphere
• Paid comprehensive training courses
• Discounts across company products and services
• Free parking on-site
• Savings on fuel
• Eye care voucher scheme
• Modern office facilities
• East Grinstead, with Hybrid working pattern (1/2 days in the office, and the rest WFH)

Key duties:

• Assist the Digital Manager in governing content platforms, including the CMS and Content Planner Tool, implementing the content strategy across all website channels
• Utilise in-depth knowledge gained through research, analysis, and tools like Google Analytics and Content Square to inform decisions about website content, CRO, and overall content strategy
• Collaborate with the SEO agency and Digital Marketing Manager to deliver best practice copy, technical and on-page optimisation with a focus on increasing organic traffic
• Work closely with third-party agencies to ensure digital presence is fully optimised and always up to date, maximising the use of tools/assets
• Liaise with Product Owners and Marketing Managers to ensure product and service content is relevant, accurate, and effectively promotes benefits
• Oversee and maintain website content to ensure it aligns with the content plan, campaigns, digital best practices, brand guidelines, and the SEO strategy. Ensure content is optimised for lead generation
• Be an ambassador for web content marketing, proactively leading content initiatives across the business. Support the planning and execution of the content plan
• Plan, research, create, proofread, publish, and measure the performance of content, producing high-quality, compelling content aligned with target markets and business goals
• Ensure timely delivery of website content from planning through publication
• Own, update, and maintain the content team's work schedule, sharing it with the Digital Marketing manager, including project time frames and delivery dates
• Use qualitative and quantitative data to drive engagement and web conversions
• Work with the Digital team to be responsible for testing website development releases

Essential skills & experience:

• Educated to degree level in Marketing or English, or similar area of study or previous work experience in a related field
• Copywriting experience is a must
• Positive, can-do attitude with the ability to deliver to tight time frames
• Excellent time management skills
• Leadership skills to guide the digital content team and meet all deadlines
• Experience in the digital publishing environment, creating, editing, and publishing content is advantageous
• Experience in InDesign and Photoshop is advantageous
• Ability to participate and contribute as a team player while working independently
• Effective communication across departments and stakeholders

Salary 36k- 39k

Refer a friend and earn up to 500! If you know someone searching for a new opportunity, recommend Lloyd Recruitment Services, and receive a retail voucher of your choice up to the value of 500. Full details can be found on our website.

Unfortunately, due to high numbers of applications, we are only able to respond to shortlisted applicants. If you have not heard from us within 5 days, please assume that you have not been shortlisted on this occasion.

By applying for this vacancy, you accept Lloyd Recruitment Services Privacy and GDPR Policy which can be found on our website and therefore gives us consent to contact you.

Lloyd Recruitment Services are acting as a recruitment agency in relation to this vacancy and are an equal opportunities employer.