Luxe Talent, an international recruitment and selection agency specialising in fashion, luxury, retail and FMCG, is seeking a E-Commerce Manager for an international Beauty, Wellness and Home group in London.
Revenue, Performance & Trading
- Own e-commerce revenue and profitability delivery across three EMEA DTC brands, excluding the professional channel.
- Translate trading insights into on-site actions that improve profitability, basket size, average order value (AOV), upselling and cross-selling, while supporting the clearance of excess and obsolete inventory.
- Brief e-commerce specialists on initiatives designed to improve conversion rate (CVR) and other key on-site performance metrics.
- Work with the E-commerce Trading Manager to plan seasonal promotions for each brand, generating revenue while protecting brand equity.
- Ensure all sites are effectively merchandised in line with product priorities and regional strategy.
- Manage and coach e-commerce specialists to maximise the use of platform software and site capabilities across Magento and Shopify Plus.
- Act as the main point of contact for development tickets across all three sites, coordinating with the internal development team to ensure work is prioritised and delivered to agreed timelines.
- Approve site content updates and functional releases, ensuring relevant stakeholders follow e-commerce best practices.
- Implement a robust approach to technical and on-page SEO, supporting and training the e-commerce specialists in its application.
- Improve site performance through A/B testing and foster a strong test-and-learn culture across the team.
- Lead the e-commerce channel contribution to projects affecting the EMEA DTC websites.
- Stay informed about industry trends, platform updates and emerging technologies, recommending improvements where they can benefit the business.
User Experience & Design
- Own the on-site customer journey and user experience, using indicators such as bounce and exit rates, rage clicks and page-error reporting to identify and brief improvements.
- Lead enhancements to website navigation, product pages, checkout journeys and mobile responsiveness across both platforms.
- Work closely with the Centre of Excellence (COE) content team to approve branded content and ensure the brand is represented consistently and effectively.
- Optimise guided-selling experiences to increase revenue while delivering a strong brand experience.
- Ensure website content is accurate and complies with applicable accessibility standards, including WCAG, ADA and EAA requirements.
- Manage, coach and mentor a team of three e-commerce specialists and one contractor.
- Support ongoing development and performance improvement, acting as the escalation point for issues relating to the e-commerce stores and supporting software.
Agency Management
- Manage the relationship with SEO agency partners, ensuring activity supports organic growth and that technical improvements to the site infrastructure are clearly briefed.
- Lead quarterly business reviews (QBRs), setting clear strategic direction and ensuring agency activity is aligned with business priorities and measurable value.
Requirements
Skills and Qualifications needed to be successful in this role:
- Around five years of experience in an e-commerce merchandising role.
- Expertise with e-commerce systems and a strong understanding of the direct-to-consumer (DTC) business model.
- High level of technical proficiency with Magento and Shopify Plus.
- Experience managing, coaching or leading a team.
- A proactive, commercially minded approach to problem-solving and online merchandising.
- Strong understanding of on-site user experience, conversion optimisation and SEO best practices.
The offer:
- Competitive compensation package depending on experience and skills
- Mobility allowance
- Flexible work policy with regards to working hours and work from home
- Increased flexi-days package after 1 year of service
- Modern office with collaborative workspaces
- Employee assistance counselling line
- Employee discounts on all our EMEA products
- Lunch and Learns
- Company closure between Christmas and New Year’s
- Employee Stock Purchase Plan
- The chance to work in an international, diverse, and inclusive environment