Digital Product Manager

Bupa UK; Brighton; Hybrid; GBP 59,000 - 72,000; Full time

Benefits offered by this job

Hybrid Work

Job summary

Bupa UK is seeking a Digital Product Manager to join its Brighton-based digital team. You will help define, launch and improve digital products that help customers access services and support across the health journey.

Working with business colleagues, you will translate customer insight and data into digital experiences that boost satisfaction and adoption, contributing to the company’s digital transformation journey.

Qualifications

• Experience as a Digital Product Manager or similar role.
• Strong understanding of digital products and web technologies.
• Experience with agile delivery and cross-functional teams.
• Excellent stakeholder management and communication skills.
• Experience shaping digital portfolios and channel strategies.

Responsibilities

• Develop and maintain a clear product vision and strategy aligned to business goals.
• Create and communicate a product roadmap balancing customer needs and commercial priorities.
• Use research and data to shape product improvements.
• Translate requirements into prioritized user stories and backlogs.
• Collaborate with agile delivery teams to implement features and improvements.
• Measure success using analytics and performance data and identify opportunities.

Skills

Digital PM

Agile delivery

Stakeholder mgmt

Data-driven

Education

Degree-level education

Job description

We make health happen

At Bupa, our purpose is simple. We help people live longer, healthier, happier lives and make a better world. As a healthcare provider and insurer with no shareholders, our focus is on our customers and the care we deliver. This role gives you the opportunity to make a real difference by shaping the digital experiences that support millions of people on their health journeys.

Job Description

Digital Product Manager

Location: Brighton

Full Time

FTC – 12 months

Hybrid – 2 days a week in the office

35 hours

Salary: up to £65,000 depending on experience

Grade C16

We make health happen

At Bupa, our purpose is simple. We help people live longer, healthier, happier lives and make a better world. As a healthcare provider and insurer with no shareholders, our focus is on our customers and the care we deliver. This role gives you the opportunity to make a real difference by shaping the digital experiences that support millions of people on their health journeys.

We're looking for a Digital Product Manager to join our growing digital team. You'll play a key role in defining, launching and improving digital products that make it easier for customers to access the services and support they need. Working closely with colleagues across the business, you'll turn customer insight, data and research into digital experiences that improve customer satisfaction, increase digital adoption and deliver meaningful business results.

This is an exciting opportunity to be part of our digital transformation journey, working with modern technologies, talented teams and a shared commitment to creating exceptional customer experiences.

Key Responsibilities

As a Digital Product Manager, you’ll:

• Develop and maintain a clear product vision and strategy aligned to business goals.
• Create, manage and communicate a product roadmap that balances customer needs and commercial priorities.
• Put customers at the centre of decision-making by using research, testing and feedback to shape product improvements.
• Map customer journeys and translate requirements in to prioritised user stories and product backlogs.
• Work closely with agile delivery teams to bring new features and improvements to life.
• Use analytics and performance data to measure success and identify opportunities for further improvement.
• Build strong relationships with stakeholders across the business and gain agreement on product priorities.
• Manage budgets across business-as-usual activity and project initiatives.
• Share product successes, insights and outcomes with colleagues across the organisation.
• Contribute to digital communities and champion best practice in digital product management.

What We're Looking For

We're looking for someone who combines customer focus, commercial awareness and digital expertise.

You'll Ideally Have

• Proven experience in a Digital Product Manager or similar product management role.
• Strong understanding of digital products, web technologies and emerging digital trends.
• Experience working within agile delivery environments and cross-functional teams.
• Excellent stakeholder management skills, with the ability to influence and build relationships at all levels, including senior leadership.
• Experience shaping digital portfolios, developing channel strategies and supporting digital transformation programmes.
• Strong communication and presentation skills, with the ability to explain complex ideas clearly.
• Confidence using data and customer insight to make informed decisions.
• Strong problem‑solving skills and a proactive approach to continuous improvement.
• Experience managing budgets and forecasts.
• Degree-level education in a relevant discipline, or equivalent experience.
• Experience working in a global organisation would be beneficial.

Why Bupa?

Bupa Global is the international health insurance division of Bupa. We provide customers who want premium international coverage with products and services to access the healthcare they need anytime, around the world, whether at home or when studying, living, travelling or working abroad.

Bupa Global has offices around the world including London and Brighton (UK), Dublin (Europe), Miami (USA), Dubai (UAE, in partnership with OIC), Egypt and Hong Kong (China) as well as regional offices in mainland China, Singapore, the Dominican Republic, Bolivia, Panama, Guatemala and Ecuador.

Time Type

Full time

Job Area

IT

Locations:

Victory House, Brighton