Digital Planning Director: Lead Cross-Channel Growth

Publicis Digital Experience; Greater London; Hybrid; GBP 120,000 - 160,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Zenith International, part of Publicis Groupe, is seeking a Digital Planning Director to lead cross-channel campaigns across multiple European markets on the H&M account. You will align strategy, client partnerships and channel specialists to deliver digitally integrated campaigns that drive strategic growth and commercial impact.

You will partner with senior stakeholders, guide multi-market teams, and develop talent while maintaining high standards of delivery and client satisfaction.

Qualifications

• Proven experience in cross-channel digital media strategy across multiple markets.
• Strong client leadership skills with ability to present to senior stakeholders.
• Proven track record of coordinating multi-market campaigns.
• Excellent organizational skills and attention to detail with strategic thinking.
• Ability to translate data insights into actionable campaign recommendations.
• Collaborative mindset across strategy, account and operations teams.
• Inclusive leadership style with focus on development and accountability.

Responsibilities

• Lead senior client relationships across assigned regions and build trusted partnerships around priorities.
• Bring together Strategy, Account Management and Channel Specialists to deliver integrated cross-channel campaigns.
• Own campaign delivery from briefing to reporting, ensuring clarity across markets and teams.
• Turn strategy and performance insights into practical recommendations for growth.
• Lead client and internal communications, keeping stakeholders informed and aligned.
• Improve processes and ways of working to raise campaign delivery standards.
• Coach and develop Account Management colleagues, creating growth opportunities.

Skills

Cross-channel digital media

Senior client leadership

Multi-market campaign coordination

Attention to detail with strategic

Data-driven campaign recommendations

Cross-team collaboration

Inclusive leadership

Job description

Zenith International, part of Publicis Groupe, is seeking a Digital Planning Director to lead cross-channel campaigns across multiple European markets on the H&M account. You will align strategy, client partnerships and channel specialists to deliver digitally integrated campaigns that drive strategic growth and commercial impact.

You will partner with senior stakeholders, guide multi-market teams, and develop talent while maintaining high standards of delivery and client satisfaction.