Digital Partner Marketing Lead

Lenovo; Farnborough; On-site; GBP 55,000 - 80,000; Full time

Benefits offered by this job

Holiday purchase

Private medical

Income protection

Cycle to work

Lenovo discounts

Free onsite parking

Job summary

Lenovo is seeking a Partner Marketing Manager – Online Digital (Consumer Accounts) to drive joint digital marketing initiatives with online retail and e-commerce partners across the UK and Ireland for Lenovo consumer products.

The role focuses on building impactful campaigns to boost online presence, shopper engagement, and sell-through across partner platforms. You’ll work with retail account teams and digital specialists to promote Lenovo products on retailer sites and marketplaces.

Qualifications

• Strong understanding of e-commerce marketing and online retail platforms.
• Experience managing digital campaigns with retail partners or marketplaces.
• Knowledge of retail media platforms, digital advertising, and performance marketing.

Responsibilities

• Develop and execute joint digital marketing strategies with key consumer e-commerce partners.
• Align partner marketing initiatives with Lenovo’s consumer product priorities and commercial objectives.
• Identify opportunities to increase Lenovo brand visibility and product discovery across online retail platforms.
• Manage marketing investments to maximize ROI of digital partner campaigns.
• Plan and deliver integrated digital marketing campaigns across partner platforms including retail media, display advertising, search, and sponsored placements.
• Collaborate with partner marketing teams to develop campaign messaging and promotional strategies.
• Support key retail moments such as seasonal promotions, new product launches, and peak retail events.
• Ensure all campaign execution aligns with Lenovo brand guidelines and marketing strategy.
• Drive Lenovo product visibility across retailer websites through digital placements, landing pages, banners, and featured listings.
• Manage retail media investments including sponsored product placements, digital display, and on-site promotions.

Skills

Partner marketing

E-commerce marketing

Digital retail marketing

Stakeholder management

Job description

Lenovo is seeking a Partner Marketing Manager – Online Digital (Consumer Accounts) to drive joint digital marketing initiatives with online retail and e-commerce partners across the UK and Ireland for Lenovo consumer products.

The role focuses on building impactful campaigns to boost online presence, shopper engagement, and sell-through across partner platforms. You’ll work with retail account teams and digital specialists to promote Lenovo products on retailer sites and marketplaces.