Digital Marketing Strategist

Pretty Pragmatic; Bristol; On-site; GBP 32,000 - 40,000; Full time

Job summary

An innovative marketing agency seeks a Digital Marketing Strategist to enhance brand performance and drive impactful campaigns. This role involves strategizing and managing ad campaigns, analyzing digital performance, and providing insights using tools like Google Analytics. The ideal candidate will thrive in a collaborative environment, bringing creativity and strategic thinking to the table. With a focus on personal development and a fun workplace culture, this opportunity promises growth and engagement in the dynamic world of digital marketing.

Benefits

25 days holiday plus birthday off

Annual £500 training allowance

Healthy Habits wellness allowance

Pension plan

Headspace subscription

Work from anywhere week

Additional holiday for tenure

Qualifications

• Experience in digital marketing across various channels.
• Hands-on experience with SEO and campaign management.

Responsibilities

• Manage ad campaigns on Google and Meta platforms.
• Conduct website analysis and SEO performance reviews.

Skills

Digital Marketing

SEO

Google Ads

Social Media Marketing

Data Analysis

Education

Bachelor's Degree in Marketing or related field

Tools

Google Analytics

SEMrush

Job description

We’re looking for a Digital Marketing Strategist to join the team here at Pretty Pragmatic.

If you’re curious with a love for the little insights and enjoy being hands-on with the strategic direction of your clients’ business, then we’ve got just the job for you.

We’ve popped the job overview below. If it sounds like your cup of tea, then send your CV with a brief summary of why you’re perfect for the role to [e-mail] & we’ll be in touch.

No recruitment agencies please.

Digital Marketing Strategist

£32,000-40,000 per annum

Role Overview:

As Digital Marketing Strategist at Pretty Pragmatic, you’ll work within the strategy team to provide support and guidance to some well-loved brands, strategise and manage ad campaigns on Google & Meta, and discover insights to help identify new digital opportunities for our client’s.

The main elements of the role will be:

• Supporting on strategic reviews of brands digital performance.
• Campaign planning and management for Google Ads and Meta.
• Website analysis and SEO performance reviews.
• Providing strategic direction for digital projects, such as website builds.
• Using data from tools such as Google Analytics and semrush to provide insights and inform marketing activity.
• Presenting campaign ideas and strategic plans to clients.
• Overseeing the rollout of paid search, social, and content plans for clients.
• Briefing copywriters and designers on content and campaign development.
• Reporting and providing strategic recommendations that can improve business performance.

Who we’re looking for:

You’ll be a good fit for the role if you have sufficient levels of experience either within an in-house marketing role covering a breadth of digital activity – from content plans and campaign development through to paid search, social and SEO – or a hands-on marketing strategist working agency side who’s used to dealing with a range of digital channels.

A few traits that we think will make you a good fit for the role are:

• You’re hands-on – we’re an agency known for making things happen, so want you to be comfortable getting your hands dirty to make great ideas become a reality.
• An inquisitive type – you’ll enjoy finding insightful little nuggets that can fuel your recommendations.
• A keen bean – you’ll be curious and want to learn new things as you go.
• A confident presenter – you’ll be happy chatting through proposals and plans.
• A friendly thinker – you’ll enjoy discussing ideas with the team and clients to make ideas better together.
• You’re up for some fun – we’re here to enjoy what we do and want you to add to the fun too.

Working at Pretty Pragmatic:

So that’s enough about you, what about us?

We’re Pretty Pragmatic. The marketing agency combining creative flair with deep digital know-how, and the people delivering sensational strategies that just make sense.

We make brands perform, setting the stage for our clients to win over their audiences with charismatic content, outstanding sites, beautiful brands, compelling campaigns, and super search visibility.

We have six internal principles for how we work:

• Give & Take – we’re not a rigid 9-5:30 place. We work in real life – if you need to start a bit later or finish early, we can make it work.
• Make It Happen – if you have a good idea, don’t be afraid to be the one to make it real.
• Basics, Then Brilliance – we do the basics well. Then find ways to go beyond.
• Strive To Stand Out – we like competition. There’s no shame in wanting to be the best.
• Win Together, Lose Apart – we help each other whenever we can. It makes a big difference.
• Pride Over Profit – we stand up for what we believe in, we don’t just bow to a big budget.

Along with this, we offer 25 days holiday and your birthday off – as we all need to enjoy some R&R! You’ll also gain an extra day of holiday for each year of tenure at PP, up to an additional 4 days.

We also have an annual £500 training allowance per person for your development to make sure you’re continually progressing, insightful masterclasses to share knowledge across the teams, ‘Healthy Habits’ wellness allowance, pension, Headspace subscription, a week each year where you can ‘work from anywhere’, and a range of other PP perks.

We’re based in Bristol and looking for someone who will be able to work from our lovely studio space in The Paintworks at least three days a week.

If you’re excited about this opportunity, we’d love to hear from you, email [e-mail] with your CV and we’ll be in touch.