Digital Marketing Specialist - B2B SaaS

Propel; Greater London; Remote; GBP 30,000 - 60,000; Full time

Job summary

An exciting opportunity awaits at a fast-growing tech company poised for significant growth. As a Digital Marketing Specialist, you will play a crucial role in executing digital campaigns that drive traffic and improve online presence. This is a perfect role for someone with 2-3 years of experience looking to take on more responsibility in a collaborative environment. Join a dynamic team and contribute to key projects that will shape the company's future while enjoying a flexible remote-first culture and excellent career development opportunities.

Benefits

Flexible remote-first culture

Career development opportunities

Competitive salary & benefits

Collaborative environment

Qualifications

• 1-3 years of hands-on digital marketing experience, particularly with paid advertising.
• Familiarity with SEO and web analytics tools is essential.

Responsibilities

• Manage paid campaigns across Google Ads and LinkedIn, optimising for performance.
• Lead SEO initiatives to boost website visibility and organic traffic.

Skills

Digital Marketing

Campaign Management

Content Marketing

SEO

SEM

Google Ads

LinkedIn Ads

Email Marketing

Data Analysis

Education

Bachelor's Degree in Marketing or related field

Tools

HubSpot

Google Analytics

Job description

This range is provided by Propel. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Propel

The Marketing Recruiter | Connecting Startups & Scaleups with Marketers that fuel growth

Propel is excited to partner with a fast-growing tech company that is on track for significant growth. As the leader in their industry worldwide, they are poised for even more success as they continue to innovate and scale.

As they modernise their digital infrastructure and refine their strategy, they are positioning themselves for even more significant impact and expansion. This is an excellent time to join a company with incredible potential and a chance to make an impact as they grow.

The Role:

We are looking for a Digital Marketing Specialist to join a high-growth company that’s disrupting the industry. You will play a key role in executing digital campaigns, driving traffic, improving the company’s online presence, and helping generate qualified leads. If you are passionate about digital marketing, eager to work in a fast-paced, collaborative environment, and have the drive to make a real impact, this could be the perfect opportunity for you.

This role is perfect for someone with around 2-3 years of experience, ideally in your second role, who has built a solid foundation and is now ready to take on more responsibility and grow.

What You’ll Be Doing:

• Campaign Management: Manage paid campaigns across various platforms such as Google Ads and LinkedIn, optimising for performance and generating engagement. You will also help execute targeted email marketing campaigns for lead nurturing and customer engagement.
• Content Strategy: Assist in content creation and distribution, ensuring alignment with SEO strategies and audience needs. Help with blog posts, whitepapers, and articles to attract potential customers and improve organic traffic.
• SEO & SEM Optimisation: Lead SEO initiatives to boost the website's visibility and organic traffic. You will collaborate with the content team to ensure that all digital content is optimised for search engines.
• Social Media Management: Oversee the company’s social media presence, ensuring it aligns with the company’s goals. You’ll work on creating, curating, and scheduling posts, while analysing engagement metrics to drive brand awareness.
• Website Optimisation: Collaborate with the web team to update content and enhance the user experience, ensuring the website is optimised for conversions. You will use data insights to continuously improve the customer journey.
• Data & Reporting: Track the performance of campaigns using Google Analytics and other tools. You will analyse the results and share actionable insights for future optimization.

What We Need From You:

• Experience: 1-3 years of hands-on digital marketing experience, particularly with paid advertising (Google Ads, LinkedIn Ads), content marketing, and email marketing.
• Technical Skills: Familiarity with HubSpot or similar CRM, Google Ads, and social media platforms. Understanding of SEO and web analytics tools (e.g., Google Analytics) is essential.
• Essential Skills: Experience in B2B, SaaS, or data industries, Google Analytics certification, and familiarity with A/B testing and lead conversion optimisation.

Why You Should Join:

• Exciting Growth: The company is scaling rapidly and undergoing a transformation, making it a thrilling time to be part of this journey. You’ll have the opportunity to contribute to key projects and help shape the future of the company.
• Collaborative Environment: Enjoy a flexible remote-first culture while collaborating with a talented team that’s passionate about growth and innovation.
• Career Development: This role offers excellent opportunities for learning and career advancement as the company continues to grow and evolve.
• Competitive Salary & Benefits: Enjoy a competitive salary & benefits.

If you’re ready to make a meaningful impact and grow your digital marketing career with an exciting and dynamic company, apply now! We’d love to hear from you.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing

Industries

Software Development