Digital Marketing Specialist

Talent Fox Recruitment; Rugby; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A recruitment agency is seeking a Digital Marketing Specialist based in Rugby. This role requires executing and optimizing digital marketing efforts to enhance brand visibility and engagement. Responsibilities include managing campaigns, website performance, and email marketing. Applicants should have 3-5 years of marketing experience in B2B environments, a degree in Digital Marketing, and a strong grasp of analytics, SEO, and PPC. The position offers a hybrid work arrangement, requiring 3 days onsite and 2 days at home.

Qualifications

• 3–5 years of marketing experience preferably in B2B or industrial environments.
• Strong understanding of analytics and digital marketing strategies.

Responsibilities

• Execute digital campaigns across multiple channels including web, email, and advertising.
• Manage website performance and user experience.
• Analyze performance data to optimize campaigns.

Skills

Digital marketing execution

SEO

PPC

Analytics

Stakeholder management

Education

Degree in Digital Marketing or equivalent

Tools

CRM systems

eCommerce platforms

Job description

Based Crick nr Rugby - onsite 3 days home 2 days

Digital Marketing Specialist Job Description

Reporting to: Digital Transformation & Marketing Director

Role Overview:

The Digital Marketing Specialist is responsible for executing and optimising digital marketing activities to drive brand visibility, customer engagement and demand generation. The role includes campaign execution, website management, email marketing, eCommerce support, analytics, and working with agencies.

Key Responsibilities:

• Execute digital campaigns across web, search, email and advertising
• Manage website performance and user experience
• Run email marketing and marketing automation workflows
• Support eCommerce growth and digital sales channels
• Analyse performance data and optimise campaigns
• Collaborate with agencies and internal teams

Experience Required:

• 3–5 years marketing experience
• Experience in B2B or industrial environments
• Strong understanding of analytics, SEO, PPC and CRM systems
• Experience with eCommerce platforms

Qualifications:

• Degree in Digital Marketing or equivalent

Personal Skills:

• Strong communication and stakeholder management