Digital Marketing Officer

CPSL Mind; Peterborough; On-site; GBP 26,000 - 36,000; Full time

Job summary

CPSL Mind is seeking a Digital Marketing Officer to help develop high-quality digital communications and multimedia content that promotes our services, campaigns and impact. You will use insight and performance data to improve digital engagement and strengthen our brand across channels.

You will work with the website agency and communications team to implement improvements, coordinate website projects, and respond to briefs with engaging, inclusive creative assets within tight timescales.

Qualifications

• Experience creating and adapting video and photography content for a variety of platforms and audiences.

Responsibilities

• Support the development of CPSL Mind's digital engagement approach.
• Work collaboratively with the website agency and communications team to implement improvements based on performance data.
• Support in the coordination of website projects to support efficiency and output.

Skills

Video content creation

Photography content

Digital marketing strategy

Education

Digital marketing qualification

Job description

Our Digital Marketing Officer will support in the development of high-quality digital communications and content that promotes CPSL Mind's services, campaigns and impact. They will help to develop and deliver engaging multimedia content, using insight and performance data to improve digital engagement, to meet the organisation's communications objectives and strengthen brand presence across digital channels. In particular, the Digital Marketing Officer will:

• Support the development of CPSL Mind's digital engagement approach.
• Work collaboratively with the website agency and communications team to implement improvements based on performance data.
• Support in the coordination of website projects to support efficiency and output.

To apply you should have demonstrable experience of creating and adapting video and photography content for a variety of platforms and audiences, the ability to respond to a brief and develop engaging, inclusive, and impactful creative design assets, within tight timescale, together with a relevant digital marketing qualification or work/volunteering experience.

CPSL Mind is a vibrant, values-led charity that supports local people in their recovery from mental health issues, promotes wellbeing and campaigns against stigma and discrimination.

Cambridgeshire, Peterborough and South Lincolnshire (CPSL) Mind is a progressive and expanding mental health charity. Our vision is a society in which everyone has positive mental health and feels part of a connected community.

Our work ranges from prevention and early intervention to award‑winning crisis support. We also seek to influence positive change through our training services and ground‑breaking campaigns activity.