Digital Marketing Manager - Personal Care (Fixed Term Contract)

JR United Kingdom; Watford; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading FMCG business seeks a Digital Marketing Manager on a 12-month fixed-term contract located in Watford. This role involves shaping digital activation across various brands, leading media strategies, and enhancing online presence through effective campaign management. Ideal candidates will be proactive, have a solid track record in digital marketing, and experience with influencer campaigns.

Qualifications

• Experience within FMCG or relevant consumer sector is essential.
• Track record of successful campaigns across various channels.
• Proactive and able to manage stakeholders effectively.

Responsibilities

• Deliver best-in-class digital activation aligned with strategy.
• Lead paid media and influencer campaigns.
• Analyze performance data and report against KPIs.

Skills

Digital marketing experience

Campaign management

Project management

Reporting skills

Agency management

Tools

Adobe Analytics

Content management tools

Job description

Social network you want to login/join with:

Digital Marketing Manager - Personal Care (Fixed Term Contract), Watford, Hertfordshire

Client:

Allexo Search

Location:

Watford, Hertfordshire, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

Job Views:

4

Posted:

31.05.2025

Expiry Date:

15.07.2025

Job Description:

We're partnering with a well-known FMCG business that owns a portfolio of established consumer brands across personal care, household, and beauty.

As they continue to invest in digital transformation, they're now looking for a Digital Marketing Manager to join their team on a 12-month fixed-term contract.

This is a brilliant opportunity to shape digital activation across a range of high-street brands - from paid media to influencer marketing, organic social, and digital shelf content.

The Role:

You'll be responsible for delivering best-in-class digital activation in line with brand and business strategy, supporting brand visibility and performance across key platforms.

Key responsibilities include:

• Leading paid media and influencer activity across selected brands
• Managing digital shelf content and improving online presence
• Developing monthly organic social calendars and content
• Analyzing performance data and reporting against KPIs
• Supporting the Senior Digital Marketing Manager with annual plans, budget, and agency management
• Leading test-and-learn initiatives to optimize performance across channels

What We're Looking For:

• Digital marketing experience within FMCG or a relevant consumer sector
• A track record of delivering successful campaigns across paid, organic, and influencer channels
• Strong understanding of digital tools (Adobe Analytics, social media platforms, content management tools, etc.)
• Able to manage external agencies and internal stakeholders effectively
• Proactive, self-starter with excellent project management and reporting skills