Digital Marketing Manager

Confidential; Metropolitan Borough of Solihull; Hybrid; GBP 59,000 - 72,000; Full time

Job summary

SF Partners in Solihull is seeking a Digital Marketing Manager on a 6-month fixed-term contract. The role is hybrid with 2 days in the office and offers £65,000 FTE to drive direct-to-consumer growth through integrated digital campaigns.

You will lead paid and organic media, SEO strategy, and asset creation, working closely with agencies and internal teams to optimise performance and deliver measurable commercial results.

Qualifications

• Strong education background in or at least 3 years plus practice in Marketing, Digital or related field.
• Strong digital marketing experience across paid, social, SEO including significant experience of growing, optimising and improving paid media performance.

Responsibilities

• To support the growth of the direct-to-consumer propositions for the business via the development and implementation of digital marketing strategies.
• The role's key purpose is to deliver and optimise media campaigns across paid and organic search, social, display and other channels with impactful creatives and insight led approach to drive strong commercial performance.
• With our media agency the role will be managing paid media campaigns and evaluate their effectiveness based on KPIs to ensure strong continual performance and optimisation
• Developing and implement comprehensive SEO strategies, including keyword research, technical audits, content optimisation, and link-building is a key part of the role
• Creatively the role will manage the creation and delivery of assets for all campaigns working with relevant internal and external teams to ensure they work hard and are on brand.

Skills

Digital marketing

Paid media

SEO

GTM

GA4

AdWords

Campaign management

Agency collaboration

Education

Marketing degree or related field

Tools

Google Analytics 4

Google Tag Manager

AdWords

Job description

SF Partners are working with a business based in Solihull who are looking for a Digital Marketing Manager to join the team on a 6 month fixed term contract
Hybrid - 2 days in the office
£65,000 FTE

What you'll be doing

• - To support the growth of the direct-to-consumer propositions for the business via the development and implementation of digital marketing strategies.
• - The role's key purpose is to deliver and optimise media campaigns across paid and organic search, social, display and other channels with impactful creatives and insight led approach to drive strong commercial performance.
• - With our media agency the role will be managing paid media campaigns and evaluate their effectiveness based on KPIs to ensure strong continual performance and optimisation
• - Developing and implement comprehensive SEO strategies, including keyword research, technical audits, content optimisation, and link-building is a key part of the role
• - Creatively the role will manage the creation and delivery of assets for all campaigns working with relevant internal and external teams to ensure they work hard and are on brand.

About The Candidate:

What you'll bring to the team

• - Strong education background in or at least 3 years plus practice in Marketing, Digital or related field
• - Strong digital marketing experience across paid, social, SEO including significant experience of growing, optimising and improving paid media performance. Highly detail-oriented with excellent organisational skills
• - Day to day experience of running paid media, SEO (content and technical) strategies.
• - Relevant experience of working with agencies across digital marketing.
• - Digital technology experience across GA4, GTM, Adwords and other relevant tools