Digital Marketing Executive (PPC/Paid Media)

TN United Kingdom; Sheffield; On-site; GBP 25,000 - 28,000; Full time

Job summary

Join a rapidly growing marketing team in Sheffield as a Digital Marketing Executive. You'll develop and optimise engaging PPC campaigns across various platforms, driving awareness and generating leads. If you have a passion for data-driven marketing and thrive in a dynamic environment, this is the role for you. Enjoy a vibrant workplace with great benefits, including free breakfast and healthcare, while making a tangible impact on the company's growth.

Benefits

Free Breakfast

Drinks

Snacks

Social Events

Pension Schemes

Healthcare

Qualifications

• Minimum 2+ years of experience in a data-driven digital marketing role.
• Proficiency in Google Analytics and key advertising platforms.

Responsibilities

• Develop and optimise B2C campaigns across digital channels.
• Analyse campaign performance data to improve effectiveness.

Skills

Data Analysis

Communication

Organizational Skills

Education

Marketing/Analytics Degree

Tools

Google Analytics

Google Ads

Meta Ads

TikTok Ads

Bing Ads

Job description

Social network you want to login/join with:

Digital Marketing Executive (PPC/Paid Media), Sheffield

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Client:

UniHomes

Location:

Sheffield, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

66103dc3cede

Job Views:

3

Posted:

14.05.2025

Expiry Date:

28.06.2025

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Job Description:

Digital Marketing Executive (PPC/Paid Media) Sheffield, South Yorkshire, United Kingdom Salary: £25,000 - £28,000. It’s an exciting time to join the marketing team at UniHomes, especially if you thrive in a fast-paced and growth-focused environment.

As UniHomes grows, so do the career opportunities!

If digital marketing and campaign performance are your passions, we’re currently looking for a data-driven and creative Paid Media Marketing Executive to join our growing team.

You'll play a key role in developing and optimising engaging B2C campaigns across key digital channels that drive awareness, generate leads, and deliver measurable results. You’ll be part of a dynamic and supportive team while delivering impactful paid media strategies that support UniHomes' continued growth.

Working closely with our B2C Performance Marketing Manager and strategic paid media agency, you'll leverage your paid search and paid social expertise to enhance campaign performance and contribute to our marketing objectives.

This is an exciting opportunity to be involved in the success of a rapidly scaling company and make a tangible impact on our paid media strategy. Key responsibilities include:

1. Utilise various paid media platforms (e.g., Google Ads, Meta Ads, TikTok Ads, Bing Ads) to plan, build and optimise engaging campaigns that attract new customers and re-engage existing audiences.
2. Analyse campaign performance data to identify trends, provide data-driven actionable insights, and improve campaign effectiveness (web traffic, lead generation, ROI).
3. Work across multiple brands and audience segments, adapting content and messaging accordingly.
4. Plan and craft compelling ads ensuring adherence to brand voice and messaging guidelines.
5. Monitor and adjust campaigns in response to performance data, ensuring continual optimisation of keywords, audiences, ad copy, and bidding strategies.
6. Provide regular reporting on campaign performance, offering insights that enhance future strategies and creative direction.
7. Collaborate with the wider marketing team to create, develop, execute, and optimise targeted paid search and social media campaigns across the full customer journey.
8. Stay informed of emerging digital marketing trends, PPC innovations, and best practices, identifying opportunities to implement new strategies.

Skills and experience include:

• Minimum 2+ years of experience in a data-driven digital marketing role or a relevant marketing/analytics degree with hands-on experience.
• Proficiency in Google Analytics.
• Desirable proficiency in key advertising platforms (Google Ads, Meta Ads, TikTok Ads, Bing Ads).
• Excellent data analysis skills to inform and optimise campaigns effectively.
• Strong written and verbal communication skills with the ability to craft clear, concise, and engaging content tailored to varied audiences.
• Experience using design tools like Canva is a plus.
• Qualified in Google Ads, Bing Ads, or similar PPC certifications would be advantageous.
• Highly organised with experience balancing multiple projects in a fast-paced environment.
• Proactive mindset with strong attention to detail.
• Demonstrated ability to react promptly to business needs and campaign performance changes.

About us: UniHomes has been named the fastest-growing technology company in Yorkshire and the Northeast in the 2023 Deloitte UK Technology Fast 50.

We are also officially certified as a Great Place to Work (GPTW).

Our industry-leading property search portal and utility management service enables our network of letting agent partners to offer hassle-free accommodation to university students in over 60 UK cities. Founded in 2015 by Sheffield entrepreneurs, we have grown to nearly 100 employees and are scaling up with recent investment from LDC.

We value our core principles: Lead the Way, In it Together, Customers Matter, Keep it Simple, Rise Above Challenges, Make it Happen.

What you get: We offer a vibrant workplace at New Era Square, Sheffield, with benefits including free breakfast, drinks, snacks, social events, pension schemes, healthcare, and more, fostering an inclusive and diverse environment.

We welcome candidates from all backgrounds and are committed to accessibility. Please inform us if you need accommodations during the recruitment process.

We do not accept CVs from recruitment agencies. Direct applications are encouraged.

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