Digital Marketing Executive - Mobile App

The Opportunity Hub UK; Greater London; Hybrid; GBP 26,000 - 28,000; Full time

Benefits offered by this job

Hybrid working

Training opportunities

Exposure to global brands

Career development

Job summary

The Opportunity Hub UK in London is seeking a Digital Marketing Executive to join our mobile app growth consultancy. Based in Farringdon, this hybrid role combines hands-on marketing activities with learning from experienced consultants on multi-brand campaigns.

You’ll assist with launch plans, market analysis, KPI setting, and engagement activities across push, CRM and monetisation initiatives, gaining exposure to global brands and cutting-edge mobile marketing.

Qualifications

• Some experience in digital marketing, ideally including multi-channel campaigns.
• Experience or understanding of PPC and digital marketing campaigns.
• Strong written and verbal communication skills.
• Good analytical and critical-thinking skills, with an ability to turn data into insights.
• Comfortable working with Excel and presentations.
• Creative and empathetic approach to understanding customers and users.
• Interest in mobile apps, digital marketing and technology.
• Willingness to learn, develop and take on new challenges.
• Collaborative and self-starting attitude.
• Ability to work well in a fast-paced environment.

Responsibilities

• Assisting with launch plans for new apps, including defining target markets and supporting pre-launch marketing activities.
• Conducting market and competitor analysis to identify trends, opportunities and insights.
• Supporting clients in setting KPIs and monitoring app performance using analytics tools.
• Analysing app data to identify actionable insights and opportunities to improve engagement and conversions.
• Supporting retention strategies, including push notifications, personalised messaging and loyalty initiatives.
• Assisting with CRM strategies designed to improve customer engagement and long-term value.
• Supporting monetisation initiatives, including in-app purchases, subscriptions and partnerships.
• Conducting UX audits and helping identify opportunities to improve app usability and customer experience.
• Reviewing customer feedback and user behaviour to identify areas for improvement.
• Working with product and wider client teams to gather user insights and inform recommendations.
• Creating reports and presentations to communicate app performance, findings and recommendations.

Skills

Digital marketing

Multi-channel campaigns

Analytical thinking

Communication skills

Curiosity

Team collaboration

Creativity

Tools

Google Analytics

Excel

PowerPoint

CRM tools

Job description

Location: Farringdon, London Salary: £26k-£28k Working Arrangement: Hybrid – 3 days in the office Contract: Full-time

Kick-start your marketing career with a world-class app growth consultancy in the heart of London.

The mobile app industry continues to grow rapidly, and at the centre of this sits a consultancy helping some of the world's leading brands launch, grow and succeed in the global app marketplace.

Based in vibrant Farringdon, this award-winning agency works with household names across entertainment, retail, health and technology.

The Company

This leading app growth consultancy delivers full-funnel mobile marketing strategies covering app store optimisation, user acquisition, retention, engagement and monetisation.

Recognised by The Sunday Times Best Places to Work 2025 and named App Marketing Agency of the Year at the App Growth Awards 2024, the business operates globally while maintaining its London headquarters.

As part of a wider digital group, the company offers opportunities for career progression, learning and collaboration across different brands and teams.

The Digital Marketing Executive Role

As a Digital Marketing Executive, you'll play a key role within the Mobile Consultancy team, working alongside experienced consultants on a variety of app marketing and growth projects.

You'll gain exposure to different areas of mobile marketing, from market research and app performance analysis to customer engagement, retention and user experience.

This is a hands-on role suited to someone who is curious, analytical and eager to learn, with a genuine interest in the digital and mobile landscape.

Here's what you'll be doing:

• Assisting with launch plans for new apps, including defining target markets and supporting pre-launch marketing activities
• Conducting market and competitor analysis to identify trends, opportunities and insights
• Supporting clients in setting KPIs and monitoring app performance using analytics tools
• Analysing app data to identify actionable insights and opportunities to improve engagement and conversion
• Supporting retention strategies, including push notifications, personalised messaging and loyalty initiatives
• Assisting with CRM strategies designed to improve customer engagement and long-term value
• Supporting monetisation initiatives, including in-app purchases, subscriptions and partnerships
• Conducting UX audits and helping identify opportunities to improve app usability and customer experience
• Reviewing customer feedback and user behaviour to identify areas for improvement
• Working with product and wider client teams to gather user insights and inform recommendations
• Creating reports and presentations to communicate app performance, findings and recommendations
• Supporting wider digital and mobile marketing projects as required

Here's what you'll need:

• Some experience in digital marketing, ideally including multi-channel campaigns
• Experience or understanding of PPC and digital marketing campaigns
• Strong written and verbal communication skills
• Good analytical and critical-thinking skills, with an ability to make sense of data and turn it into useful insights
• Comfortable working with Excel and presentations
• A creative and empathetic approach to understanding customers and users
• An interest in mobile apps, digital marketing and technology
• A strong desire to learn, develop and take on new challenges
• A collaborative and self-starting attitude
• The ability to work well in a fast-paced environment and remain composed when things get challenging

Most importantly, we're looking for the right attitude.

We're looking for someone who is curious, proactive and genuinely passionate about digital and technology.Someone who is willing to learn, takes ownership of their work and has the grit and resilience to keep going when things don't always go to plan.

You don't need to know everything from day one.If you're enthusiastic about the mobile and digital landscape, eager to develop your skills and ready to get stuck in, we'd love to hear from you.

Work Permissions

You must have the right to work in the United Kingdom.Visa sponsorship is not available at this time.

What You'll Get

• Salary of £26k-£28k
• Hybrid working – 3 days in the Farringdon office
• Opportunity to work alongside experienced app growth consultants
• Exposure to globally recognised brands and exciting mobile projects
• Personal development and training opportunities
• Collaborative and supportive working environment
• Opportunity to build a career in the fast-growing digital and mobile marketing space
• Exposure to the latest developments across mobile, digital and technology

Ready to Make Your Mark in Mobile Marketing?

If you're looking for a role where you can learn, grow and work on exciting digital and mobile projects, this could be a great opportunity to take your next step.

Bring your curiosity, creativity and grit — and we'll give you the opportunity to develop your career in the world of app growth.