Digital Marketing Executive (maternity cover)

JBS Executive Education Ltd; Cambridge; Hybrid; GBP 28,000 - 38,000; Full time

Job summary

JBS Executive Education Ltd is seeking a Digital Marketing Executive on a fixed-term maternity cover (9 months) with a 40-hour week and a 6-month probation. You will craft content across digital channels, nurture audiences and convert engagement into participation in transformative executive education programmes.

The role focuses on managing organic social, supporting Open Programmes marketing, and coordinating campaigns via Dynamics, WordPress, Canva and Hootsuite.

Qualifications

• Experience in online marketing including email, social media and search marketing.
• Excellent knowledge of Microsoft Office suite.
• Strong written communication with high attention to detail.

Responsibilities

• Manage organic and paid social content for Open Programmes using Canva.
• Segment audiences and craft targeted emails in Microsoft Dynamics CRM Insights.
• Assist with WordPress web editing and CMS updates.
• Create regular newsletters and ad-hoc campaigns in Dynamics.
• Organise digital events and webinars with faculty.
• Support internal communications and promotional activities.
• Engage suppliers and manage ad-hoc marketing projects.
• Source testimonials and guest blogs for blogs and social posts.
• Maintain Open landing pages and track leads via Dynamics.

Skills

Social media marketing

Content creation

Marketing strategy

Copywriting

CMS management

Email marketing

Team collaboration

Microsoft Office

Analytics

Education

CIM qualification

Tools

Hootsuite

Microsoft Dynamics CRM

Canva

WordPress

Photoshop

LinkedIn

Facebook/Instagram

Job description

This role is available on a fixed-term basis for maternity cover for a period of 9 months or return of the post-holder, whichever is the earlier. Working hours are 40 hours per week. There will be a 6 month probation period.

About the role:

As a Digital Marketing Executive, you will change leaders who change the world by crafting and distributing compelling, insight-led content across digital channels, nurturing audiences through targeted campaigns, and converting engagement into meaningful participation in our transformative, world-leading executive education programmes.

Job overview:

The Digital Marketing Executive will manage the organic social posting for our suite of Open Programmes. In addition, they will provide marketing support for the Open Programmes marketing functions. Reporting to the Digital Marketing Manager, the role holder is central to the distribution of content through all marketing channels including social channels and email.

Main responsibilities:

• Organic and paid social media: The creation of copy, selection of images utilising Canva, and then posting to various social channels via Hootsuite or Flocker Display.

• Microsoft Dynamics: Use Microsoft Dynamics CRM Insights to create segments, journeys and email communication targeted at leads and contacts.

• Web content: Provide support when required with basic web page editing. Familiarity with WordPress would be preferred, however training can be provided.

• Newsletters: Create regular email newsletters to leads and contacts as well as other ad-hoc email marketing campaigns i.e. to associate alumni, including setting up in Dynamics and selecting content.

• Digital events: Organise events such as webinars with faculty.

• Internal communication: Assist with internal communications and promotional activities.

• Stakeholder management: Interact with key suppliers such as media agency where relevant.

• Projects: Carry out adhoc projects such as market and competitor research.

• Social branding: Source testimonials and guest blogs from faculty and participants; edit and publish these "spotlights" as website blogs and engaging social media content to build brand social proof.

• Website management: Manage and maintain a select group of Corporate Open landing pages ensuring all embedded Microsoft Dynamics forms are functioning correctly to capture and track leads.

• Additionally: Contribute effectively to JBSEEL values and team activities and participate in and contribute to special projects where relevant.

About you:

Ourideal candidate should have the following qualities, skills and attributes.

Familiarisation in the following systems:

• Hootsuite

• Microsoft Dynamics CRM (particularly Microsoft Insights)

• Canva

• WordPress

• Photoshop

• LinkedIn

• Facebook / Instagram

Skills and experience:

Essential

• Experience of working in an online marketing role which includes email marketing, social media, search marketing, and an understanding of the latest trends and technologies.

• Excellent knowledge of the Microsoft Office package.

• Outstanding written communication skills, with close attention to detail.

• Self-motivated, confident and articulate.

• Enjoy working as part of a team.

• Knowledge and experience of using website content management systems (CMS).

• The ability to demonstrate JBSEEL’s values of: Embodying world-leading excellence; Having and encouraging a growth mindset; Making others great, always; Being positive and solution-oriented; Being better together.

Desirable

• CIM qualification.

• Experience of working with website and marketing analytics platforms.

• Experience of using Adobe products: Photoshop / InDesign.

• Experience of working with CRM databases.

Other information:

This is a hybrid role, with a current company-wide requirement of a minimum of two working days from our office in Cambridge. Flexible working patterns and schedules are supported.

The closing date for receipt of applications is 11:59 on Friday 9 October 2026.