Digital Marketing Executive (Content Creation)

Back To Work; Barnsley; On-site; GBP 24,000 - 36,000; Full time

Job summary

Back To Work is seeking a creative Digital Marketing Executive to join our expanding team in the United Kingdom. You will craft engaging content for social channels, write blogs and company updates, and support email campaigns to attract candidates and clients.

You will design graphics and short videos, monitor engagement, assist with website updates, and prepare simple campaign reports. This role requires both independent work and strong teamwork in a fast-paced recruitment environment.

Qualifications

• Strong written and verbal communication skills.
• Creative mindset with attention to detail.
• Interest in social media and digital marketing.
• Good organisational and time-management skills.
• Ability to work independently and as part of a team.
• Basic knowledge of Canva is advantageous.

Responsibilities

• Create engaging content for social media channels including LinkedIn, Facebook, Instagram and TikTok.
• Develop written content such as blogs, articles, candidate success stories and company updates.
• Assist with email marketing campaigns.
• Create graphics, videos and promotional materials using design software.
• Monitor social media engagement and respond to enquiries where appropriate.
• Support website updates and content management activities.
• Analyse campaign performance and produce basic reports.
• Ensure all content aligns with brand guidelines and marketing objectives.

Skills

Strong communication

Creative mindset

Social media

Content creation

Digital marketing

Time management

Team player

Canva basics

Tools

Canva

Job description

Our client is a growing recruitment organisation dedicated to connecting talented individuals with outstanding career opportunities across multiple sectors. They are seeking a creative and ambitious Digital Marketing Executive to support their marketing activities and strengthen their online presence.

Role overview

The successful candidate will be responsible for creating engaging digital content that attracts candidates and clients across various online platforms. This is an excellent opportunity for someone looking to develop a career in digital marketing and content creation within a fast-paced recruitment environment.

Key duties

• Create engaging content for social media channels including LinkedIn, Facebook, Instagram and TikTok.
• Develop written content such as blogs, articles, candidate success stories and company updates.
• Assist with email marketing campaigns.
• Create graphics, videos and promotional materials using design software.
• Monitor social media engagement and respond to enquiries where appropriate.
• Support website updates and content management activities.
• Analyse campaign performance and produce basic reports.
• Ensure all content aligns with brand guidelines and marketing objectives.

Candidate requirements

• Strong written and verbal communication skills.
• Creative mindset with an eye for detail.
• Interest in social media, content creation and digital marketing.
• Good organisational and time-management skills.
• Ability to work independently and as part of a team.
• Basic knowledge of Canva is advantageous