Digital Marketing Executive (Content Creation)

Back To Work; Rotherham; On-site; GBP 26,000 - 36,000; Full time

Job summary

Back To Work is seeking a Digital Marketing Executive to boost our online presence through compelling social media content, blogs, and email campaigns. You will craft engaging posts for LinkedIn, Facebook, Instagram, and TikTok, and support website updates in a fast-paced recruitment environment.

The role offers opportunities to develop a career in digital marketing and content creation, with a focus on creativity, brand alignment, and measurable campaign outcomes.

Qualifications

• Excellent written and verbal communication skills.
• Creative mindset with attention to detail.
• Interest in social media, content creation and digital marketing.
• Strong organizational and time-management abilities.
• Ability to work independently and as part of a team.
• Basic knowledge of Canva is a plus.

Responsibilities

• Create engaging content for LinkedIn, Facebook, Instagram and TikTok.
• Develop blogs, articles, candidate success stories and company updates.
• Assist with email marketing campaigns.
• Create graphics, videos and promotional materials.
• Monitor social media engagement and respond to inquiries.
• Support website updates and content management.
• Analyse campaign performance and produce basic reports.
• Ensure content aligns with brand guidelines and marketing objectives.

Skills

Communication

Creativity

Social media

Content creation

Organization

Teamwork

Canva

Tools

Canva

Job description

Our client is a growing recruitment organisation dedicated to connecting talented individuals with outstanding career opportunities across multiple sectors. They are seeking a creative and ambitious Digital Marketing Executive to support their marketing activities and strengthen their online presence.

Role overview

The successful candidate will be responsible for creating engaging digital content that attracts candidates and clients across various online platforms. This is an excellent opportunity for someone looking to develop a career in digital marketing and content creation within a fast-paced recruitment environment.

Key duties

• Create engaging content for social media channels including LinkedIn, Facebook, Instagram and TikTok.
• Develop written content such as blogs, articles, candidate success stories and company updates.
• Assist with email marketing campaigns.
• Create graphics, videos and promotional materials using design software.
• Monitor social media engagement and respond to enquiries where appropriate.
• Support website updates and content management activities.
• Analyse campaign performance and produce basic reports.
• Ensure all content aligns with brand guidelines and marketing objectives.

Candidate requirements

• Strong written and verbal communication skills.
• Creative mindset with an eye for detail.
• Interest in social media, content creation and digital marketing.
• Good organisational and time-management skills.
• Ability to work independently and as part of a team.
• Basic knowledge of Canva is advantageous