Digital Marketing Executive

Michael Page; London Borough of Hackney; On-site; GBP 28,000 - 40,000; Full time

Job summary

Michael Page is seeking a Digital Marketing Executive to own email marketing, social media, website content and e-commerce activity within a growing consumer brand. You’ll drive engaging campaigns, optimise customer communications and contribute to product launches from a creative, data-led perspective.

The role offers a visible impact, diverse skill development and the chance to shape growth for an exciting brand based in Berkshire. Collaboration across teams will be key.

Qualifications

• Experience in a digital, marketing, content or communications-focused role.
• Strong written communication skills with the ability to create engaging content.
• Comfortable juggling multiple projects in a fast-paced environment.
• Commercially aware with an interest in how marketing activity drives business performance.
• Collaborative team player who enjoys building relationships across functions.

Responsibilities

• Lead day-to-day execution of digital marketing across multiple online channels.
• Plan, build and optimise customer communications to drive engagement, retention and online sales.
• Create compelling digital content that supports brand awareness, customer acquisition and product visibility.
• Manage the delivery of paid and organic social campaigns aligned with wider business objectives.
• Maintain an engaging online presence by keeping digital platforms up to date.
• Use campaign and audience data to identify trends, measure success and recommend improvements.
• Support the delivery of new product launches, promotional activity and seasonal marketing initiatives.
• Work closely with internal stakeholders to coordinate marketing activity.
• Monitor customer behaviour and online performance to enhance the digital customer journey.
• Produce regular insight reports to shape future marketing strategy and investment decisions.
• Contribute creative ideas for campaigns and engagement initiatives.
• Help strengthen brand visibility and customer loyalty through consistent digital communications.

Skills

Email marketing

Social media

Content creation

Data analysis

Campaign planning

Tools

Google Analytics

CRM tools

Job description

Join a growing consumer brand in as a Digital Marketing Executive where you'll take ownership of email marketing, social media, website content and e-commerce activity, while helping deliver engaging campaigns and product launches. This is an excellent opportunity for a creative, data-driven marketer looking to make a visible impact, develop a diverse skillset and play a key role in the growth of an exciting brand.

Client Details

Our client is an ambitious and growing consumer brand with an exciting product portfolio and a reputation for quality, innovation and creativity. With a collaborative, entrepreneurial culture and a passion for delivering exceptional customer experiences, it's an excellent opportunity for someone looking to join a business where they can take ownership, contribute fresh ideas and grow their career.

Description

• Lead the day-to-day execution of digital marketing activity across multiple online channels.
• Plan, build and optimise customer communications that drive engagement, retention and online sales.
• Create compelling digital content that supports brand awareness, customer acquisition and product visibility.
• Manage the delivery of paid and organic social campaigns, ensuring activity aligns with wider business objectives.
• Maintain an engaging online presence by keeping digital platforms and customer touchpoints up to date.
• Use campaign and audience data to identify trends, measure success and recommend improvements.
• Support the delivery of new product launches, promotional activity and seasonal marketing initiatives.
• Work closely with internal stakeholders to ensure marketing activity is coordinated and delivered effectively.
• Monitor customer behaviour and online performance to enhance the digital customer journey.
• Produce regular insight reports to help shape future marketing strategy and investment decisions.
• Contribute creative ideas for campaigns, content and customer engagement initiatives.
• Help strengthen brand visibility and customer loyalty through consistent and effective digital communications.

Profile

• Experience in a digital, marketing, content or communications-focused role.
• Strong written communication skills with the ability to create engaging customer-facing content.
• Comfortable juggling multiple projects in a fast-paced environment.
• Commercially aware with an interest in how marketing activity drives business performance.
• Confident using data and insights to inform decisions and optimise campaigns.
• Naturally proactive, organised and able to work independently when required.
• Collaborative team player who enjoys building relationships across different functions.
• Passion for consumer brands, customer engagement and digital marketing trends.

Job Offer

• Permanent role based in Berkshire.
• Competitive Salary, dependent on the level of experience.
• Benefits to be confirmed.

We are committed to creating an inclusive environment. As an inclusive recruiter we welcome applications from people of all backgrounds, identities and experiences. If you require any adjustments or accommodations during the recruitment process, we'll work with you to ensure you can perform at your best