Digital Marketing Executive

MAHLE GmbH; Northampton; On-site; GBP 28,000 - 40,000; Full time

Job summary

MAHLE Powertrain is seeking a Digital Marketing Executive to plan, deliver and measure marketing activities promoting its engineering services. You will craft content for websites, emails, brochures and social channels while supporting digital campaigns and lead generation across automotive sectors.

The role emphasizes collaboration with sales, events, and international teams, maintaining brand consistency and delivering data-driven improvements for campaigns and performance reporting.

Qualifications

• Minimum 5 GCSEs Grade C/4 or above including English and Mathematics.
• Degree, diploma or professional qualification in Marketing, Business, Communications or related discipline are valuable.
• Experience creating content for digital marketing channels (Adobe Premiere Pro for video; InDesign, Photoshop, Illustrator for graphics).
• Experience using Microsoft Office applications.
• Understanding of social media platforms and best practices.

Responsibilities

• Plan, create and execute integrated marketing campaigns across digital and traditional channels.
• Create and distribute marketing content including website articles, email campaigns, brochures, presentations and social media posts.
• Manage and maintain MAHLE Powertrain's social media presence and ensure content aligns with brand guidelines.
• Support lead generation activities and nurture prospects through targeted campaigns.
• Monitor and report campaign performance and provide improvement recommendations.

Skills

Content creation

Social media management

Campaign analytics

Team collaboration

Digital marketing

Education

GCSEs incl English & Maths

Marketing/Business/Communications degree

Tools

Adobe Premiere Pro

InDesign

Photoshop

Illustrator

Microsoft Office

CMS platforms

Marketing automation

Job description

The Digital Marketing Executive will support the planning, delivery and measurement of marketing activities that promote MAHLE Powertrain's engineering services across the automotive, off-highway, heavy-duty, defence, marine and motorcycle sectors. The role will focus on creating engaging marketing content, supporting digital campaigns, maintaining marketing channels and generating qualified sales opportunities to support business growth. Your Contribution

• Planning, create and execute integrated marketing campaigns across digital and traditional channels.
• Create and distribute marketing content including website articles, email campaigns, brochures, presentations and social media posts.
• Manage and maintain MAHLE Powertrain's social media presence, ensuring content is relevant, engaging and aligned with brand guidelines.
• Support lead generation activities and nurture prospects through targeted marketing campaigns.
• Monitor and report on campaign performance using analytics tools and provide recommendations for improvement.
• Assist in the organisation and promotion of trade shows, exhibitions, conferences and customer events.
• Work closely with the sales team to support customer engagement activities and the conversion of Marketing Qualified Leads (MQLs) into Sales Qualified Leads (SQLs).
• Conduct market and competitor research to identify new opportunities and industry trends.
• Ensure all marketing activities comply with company branding and communication guidelines.
• Maintain marketing databases, and campaign documentation.
• Minimum 5 GCSEs Grade C/4 or above including English and Mathematics. In addition, Degree, diploma or professional qualification in Marketing, Business, Communications or a related discipline are valuable.
• Experience creating content for digital marketing channels. (Experience with Adobe Premier Pro for Video creation; InDesign, Photoshop, illustrator or other for graphics creation).
• Experience using Microsoft Office applications.
• Understanding of social media platforms and best practices.
• Ability to manage multiple tasks and meet deadlines.
• Strong attention to detail and organisational skills.
• It will also be valuable to have Experience in B2B marketing, knowledge of email marketing platforms and marketing automation tools, experience using website content management systems, understanding of SEO and digital marketing principles or interest in automotive, engineering or technology sectors.

We will provide a collaborative environment working on exciting assignments, along with personal & career development opportunities., As a team player and someone who thinks ahead, you can deploy all your skills with us. In cooperation with colleagues from different countries and areas, you contribute in designing the mobility of the future. When selecting MAHLE, you choose trend-setting technologies and strategies. Are you interested in working with us and developing efficient and environmentally-friendly solutions, optimising existing products, and turning innovative ideas into reality? Then MAHLE is the right address for you.

MAHLE Powertrain (MPT) is one of the UK's leading engineering consultancies, delivering advanced engineering, propulsion and powertrain solutions to customers across the automotive, defence, marine, commercial vehicle and off-highway sectors. As part of the global MAHLE Group, we combine world-class engineering expertise with the agility and innovation of a specialist consultancy.