Digital Marketing Executive

Brand Recruitment; England; Hybrid; Part time

Job summary

A dynamic retail organization is seeking a Digital Marketing Executive passionate about Google PPC and paid social. Responsibilities include managing ad campaigns, creating content, and collaborating in a small marketing team. The ideal candidate will have strong experience in e-commerce and a compelling creative portfolio. This role offers flexible hours with a minimum of 25 hours per week, making it perfect for local talent in Luton looking to thrive in a collaborative environment.

Qualifications

• Experience managing Google Adwords and paid social campaigns.
• Ability to work collaboratively in a small marketing team.
• Creative portfolio demonstrating previous work.

Responsibilities

• Plan, manage, and optimize Meta and Google Ad campaigns.
• Create and edit content like reels and brand storytelling.
• Brief and manage content creators and influencers.
• Optimize listings and content on Shopify.
• Research and develop campaign ideas.

Skills

Google PPC

Paid Social

Experience in e-commerce

Content creation

Analytics

Tools

Google Adwords

Meta Ads Manager

Shopify

Job description

We have a fantastic Digital Marketing Executive opportunity available for an up-and-coming digital marketer with a passion for Google PPC and paid social.

Applicants must come with experience in both Google Adwords and paid social, ideally with experience e-commerce agency side or in-house, though other B2C/D2C backgrounds could be considered. Paid exposure is non-negotiable, as you must be able to come in and pick up the Meta/Google SEM accounts.

This Digital Marketing Executive role will not suit somebody who wants their hand held so you must be confident in your ability even if it's a step up, it also won't suit somebody who does not work collaboratively. You will need to embrace working in a small marketing team with a loyalty/CRM focused marketer as one cohesive unit, and relish working closely with the owner and the operations team, seeing product go from raw material to end users you attract.

This job will be ideal for somebody who lives locally to Luton and feels shackled in their role, with creativity bursting to come out and nowhere to apply it, oh and who loves paid advertising and analytics of course.

This is a very flexible company, so if you're looking for reduced hours, or fewer days, we can make that work as well (No less than 25 hours per week). Ideally, due to the growing early-stage collaborative nature of the company, they do want somebody happy to come to the office. Though some flex could potentially be considered on part of the day from home.

If that sounds interesting, some of your responsibilities will include:

• Planning, managing, and optimising Meta and Google Ad campaigns to meet CAC and ROAS targets
• Creating and editing content such as reels, short-form video and brand storytelling.
• Briefing and managing external content creators, photographers and influencers
• Creating new listings and optimising content on Shopify
• Researching and developing campaign ideas to reach new audiences and sectors
• Grow brand awareness and visibility beyond paid media, through PR and product development.

Our ideal candidate will be able to demonstrate experience with a creative portfolio and be able to instil confidence that the paid accounts will be in safe hands from day one.

Due to the flexibility of the company, this Digital Marketing Executive role can be a part-time or full-time role - minimum hours of 25 per week. This is a wonderful opportunity to join a fast-growing and highly rated retail organisation, whose passion is delivering on their promises and passion for customer experience is second to none.