Digital Marketing Degree Apprentice - External Relations - 99881 - Apprentice Grade 5

University of Birmingham; United Kingdom; On-site; GBP 22,000 - 29,000; Full time

Job summary

The University of Birmingham is looking for a Digital Marketing Degree Apprentice to support their External Relations team. The role combines digital marketing with hands-on experience in communications and student recruitment, offering opportunities for professional development and growth within a prestigious institution. This full-time apprenticeship provides a starting salary of £22,718, increasing with experience, along with a range of generous benefits.

Benefits

40 days paid holiday a year

Paid day for volunteering

Occupational sick pay

Pension scheme

Access to subsidised day nurseries

Qualifications

• Experience in Communication and/or Marketing roles (voluntary accepted).
• Highly proficient in IT skills and ability to learn new software.
• Excellent verbal and written communication skills for different audiences.

Responsibilities

• Researching and writing copy for external publications.
• Coordinating social media activity with internal teams.
• Maintaining and developing website content actively.

Skills

Communication

Marketing

Research

Interpersonal Skills

IT Skills

Education

Three A Levels at CCC or above

Minimum grade C in Mathematics and English at GCSE

Tools

MS Office

Website Editing Software

Job description

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Digital Marketing Degree Apprentice - External Relations - 99881 - Apprentice Grade 5, united kingdom

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University of Birmingham

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Job Reference:

f229a1f909d5

Job Views:

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Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

Digital Marketing Degree Apprentice, External Relations

Location: University of Birmingham, Edgbaston, Birmingham UK

Full time starting salary is £22,718. per annum rising to £28,397. after 12 months in post.

Full Time, Fixed Term Contract for up to 3 years and 3 months.

Training Provider:

Closing date: 14 July 2024

Our offer to you

People are at the heart of what we are and do.

The University of Birmingham is proud to have been a part of the City of Birmingham and the wider region for over 100 years, andweare equally proud to be recognised as a leading global university.We want to attract talented people from across the city and beyond, support them to succeed, and celebrate their success.

We are committed to helping the people who work here todevelopthrough our sector-leading Birmingham Professional programmewhichprovides allprofessionalservices staff with development opportunities and the encouragement to reach their full potential.With almost 5,000professionalservices jobs in a wide-range of functionsin Edgbaston andin our campus inDubai, there are plenty of opportunities foryou to be able to develop yourcareer at the University.

We believe there is no such thing as a typical member of staff and that diversity is a source of strength that underpins the exchange of ideas, innovation, and debate.We warmly welcome people from all backgrounds and are committed to fostering an inclusive environment where diversity is at the heart of who and what we are,and how we work.

Supporting our people to achieve a healthy work/life balance is important both to our employees andtothe success of the University and, depending on the role, we offer avarietyof flexible working arrangements. We therefore welcome discussions on all forms of flexible working.In addition, you will receive a generous package of benefits including 40 dayspaid holidaya year, one paid day a year for volunteering, occupational sick pay, and a pension scheme. We also have three high quality subsidised day nurseries.

The University is situated in leafy Edgbaston and there are excellent transport links to our beautiful campus, including main bus routes and a train station on site.On campus we have a state-of-the-art sports centre with pool, shops,places to eat and drink,our own art gallery, museum and botanical gardens.

Find out more about the

During this degree apprenticeship you will work across two departments within External Relations – Communications & Reputation and Student Recruitment and Marketing. You will learn to be responsible for online marketing and communications activities as directed by the line manager. Your role will work with a wide cross-section of staff across the wider University.

Learning to combine technical know-how with an understanding of the digital content required for our multiple audiences, you will ensure our digital content on our websites and social media are high quality, relevant and up-to-date. In this role you will learn to, whether solely or in collaboration with content stakeholders, develop, edit, and update content on external facing and Intranet websites. You will also learn to support and assist any staff who have some responsibility for web content (including academic staff) to write, edit and update their own content in accordance with the University’s content guidelines. You will learn to develop digital content (including video) and help deliver our digital marketing campaigns as directed and as deemed appropriate. The post holder will also learn to support on delivering virtual events through online platforms such as Zoom and email communications through our Customer Relationship Management system.

This role supports the digital marketing and communications for the University. You will learn to proactively devise and deliver activities and provide administrative support to the Communications & Reputation and Student Marketing teams. You will also learn to provide advice and support to colleagues and potential students through a range of methods. In order to flexibly use resource, you may be offered the opportunity to work elsewhere across the University.

Main duties you will learn

• Researching and writing copy for external publications and digital platforms.
• Working with internal teams to deliver social media activity.
• Proactively reviewing, maintaining and developing the content of webpages.
• Delivering market research activity . arranging focus groups and using results to make recommendations.
• Collating, analysing and interpreting data in relation to metrics and reviewing activities in line with these.
• Dealing with a wide range of more complex enquiries and correspondence independently, or exercising judgement to redirect them to senior colleagues or other departments within the University.
• Monitoring budgets including processing payments, authorising expenditure, raising concerns where finances are not in line with the budget.
• Supports equality and values diversity, moderating own behaviour to avoid unfair discriminatory impact or bias on others.
• Engage fully with the University of Birmingham apprenticeship scheme, attending mandatory group days and contributing to the successful promotion of the scheme by representing your department in a positive manner.

Required Knowledge, Skills, Qualifications, Experience

• Three A Levels at CCC or above, or equivalent BTEC.
• Minimum of grade C in Mathematics and English at GCSE or equivalent.
• Some experience in a Communications and/or Marketing role. This could be voluntary/unpaid.
• Highly proficient IT skills, including the MS Office and website editing software. The post holder should also be confident and able to quickly learn new IT skills and software packages as required.
• Proven ability to plan ahead and anticipate requirements, proactively planning own (and sometimes others’ workloads) to manage time effectively, progress tasks concurrently and work to deadlines.
• Excellent verbal and written communication skills, including the ability to write for different audiences, and to required deadlines.
• Excellent interpersonal skills. The post holder must inspire confidence and command authority with a range of colleagues and provide excellent customer service at all times.
• A high degree of professionalism, tact, and diplomacy, and the ability to exercise discretion regarding the handling and management of sensitive information/issues.
• A high degree of initiative, personal judgement, resourcefulness, flexibility, and a self-motivating approach.
• Ability to work effectively in a large, complex organisation, and to develop a good understanding of how and higher education institutions work.
• Ability to understand policy and procedures and how to apply these.
• Understands the importance of equality and diversity in the workplace.
• Ability to identify and respond to equality and diversity issues in line with relevant policies and procedures.

Applications will be assessed on both an uploaded CV and response to the questions in the application form.