Digital Marketing Coordinator

Michael Kors; Greater London; On-site; GBP 31,000 - 38,000; Full time

Job summary

Michael Kors is seeking a Digital Marketing Coordinator to support performance marketing across EMEA & ROW. You will help deliver affiliate, paid social, advocacy, and cross-channel initiatives, coordinating campaigns, assets, and reporting with multiple internal teams and agencies.

Ideal candidates are organised, detail-oriented and collaborative, with 1–3 years in digital marketing and strong Excel skills.

Qualifications

• 1–3 years of digital marketing or related experience.
• Strong organisational and project coordination abilities with keen attention to detail.
• Excellent written and verbal communication skills.
• Proficient in Microsoft Excel and data-driven reporting.
• Ability to manage multiple priorities in a fast-paced environment.
• Analytical mindset with comfort working with marketing performance data.
• Collaborative attitude and willingness to learn across channels.

Responsibilities

• Support day-to-day delivery of affiliate marketing across EMEA markets.
• Assist with publisher onboarding, campaign briefing, and partner coordination.
• Monitor affiliate performance and highlight optimisation opportunities.
• Support campaign launches, QA checks, ad previews, and asset delivery.
• Coordinate campaign inputs across markets, agencies and stakeholders.
• Maintain campaign performance trackers and dashboards for insights.
• Manage creative briefing and delivery workflows across channels.
• Coordinate assets with Design, Brand, CRM, eCommerce and agencies.
• Assist with copywriting for digital campaigns and partner comms.
• Ensure assets and copy are on brand and delivered on time.
• Maintain marketing calendars and perform QA on campaigns.
• Support advocacy programmes and weekly digest emails to stakeholders.
• Produce regular reporting across affiliate, advocacy and wider digital activity.

Skills

Digital marketing experience

Organisational skills

Project coordination

Communication skills

Excel proficiency

Analytical mindset

Collaborative approach

Tools

Awin

Duel

Meta Ads Manager

TikTok

Adobe Analytics

Job description

Michael Kors is always interested in hearing from talented, globally-minded individuals with a passion for fashion. If you enjoy working in a creative, fast-paced environment, then we would love to hear from you!

Who You Are

You are energetic, positive, reliable, keen to learn and self-motivated. You thrive in a rapidly changing environment while maintaining meticulous attention to detail. You are fashion-curious, highly organised, and able to manage and prioritise multiple activities in a demanding environment.

Role Overview

The Digital Marketing Coordinator supports Michael Kors' performance marketing team across EMEA & ROW, helping to deliver affiliate, paid social, advocacy and cross‑channel digital marketing activity. The role supports campaign delivery, creative coordination, reporting, content creation and operational processes, helping to ensure accurate and timely execution across digital marketing initiatives. This role is ideal for an organised, detail‑oriented individual who enjoys collaborating with multiple stakeholders and building experience across a broad range of performance marketing channels.

Key Responsibilities

• Support the day‑to‑day delivery of affiliate marketing activity across EMEA markets.
• Assist with publisher onboarding, campaign briefing, exposure planning and ongoing partner coordination.
• Monitor affiliate performance and highlight optimisation opportunities to the relevant channel specialist.
• Assist with campaign launches, quality assurance checks, ad previews, asset distribution and delivery tracking.
• Coordinate campaign inputs and requests across markets, agencies and internal stakeholders.
• Support testing initiatives and maintain relevant campaign performance trackers and dashboards.
• Manage creative briefing and delivery workflows across digital marketing channels.
• Coordinate assets with Design, Brand, CRM, eCommerce and agency partners.
• Support copywriting for digital campaigns, partner communications and marketing activity.
• Ensure campaign assets and copy are accurate, on brand and delivered on time.
• Maintain creative trackers and marketing calendars to provide clear visibility of planned activity.
• Support quality assurance checks across campaign assets, messaging and landing page experiences.
• Support the delivery of the Michael Kors advocacy programme through Duel.
• Create campaign briefs and coordinate advocate communications.
• Review content submissions for accuracy, quality and brand alignment.
• Monitor advocate activity and maintain programme trackers.
• Create and distribute weekly advocacy digest emails to stakeholders.
• Assist with advocate onboarding and wider community engagement initiatives.
• Maintain Airtable trackers, campaign calendars and operational documentation.
• Produce regular reporting across affiliate, advocacy and wider digital marketing activity.
• Monitor campaign execution and flag relevant trends, issues and opportunities.
• Help ensure data accuracy across internal reporting tools and platforms.
• Assist with contract administration, asset organisation and general team coordination.
• Work closely with Design, Brand, CRM, eCommerce, PMG, Merchandising and agency partners to support campaign execution.
• Facilitate communication between stakeholders to help ensure deadlines and deliverables are met.
• Support the rollout of new tools, processes and marketing initiatives.
• Contribute to team projects and wider digital marketing programmes as required.

You’ll Need to Have

• 1-3 years of experience in digital marketing, affiliate marketing, paid social, eCommerce or a related marketing role.
• Strong organisational and project coordination skills, with exceptional attention to detail.
• Excellent written and verbal communication skills.
• Experience using Microsoft Office, particularly Excel.
• The ability to manage multiple priorities in a fast‑paced environment.
• An analytical mindset and confidence working with marketing performance data.
• A collaborative approach and willingness to learn across multiple digital marketing channels.

We’d Love to See

• Knowledge of affiliate marketing, paid social, SEO and other performance marketing channels.
• Experience with platforms such as Awin, Duel, Meta Ads Manager, TikTok or Adobe Analytics.
• Experience managing content, creative workflows or campaign calendars.
• An understanding of influencer, advocacy or creator‑led marketing.
• Commercial awareness and an interest in fashion, luxury retail and eCommerce.
• A proactive, curious and solutions‑oriented mindset.

The Company is an equal employment opportunity employer

The Company’s policy is not to unlawfully discriminate against any applicant or employee on the basis of race, color, sex, sexual orientation, gender identity, religion, national origin, age, military status, disability, genetic information or any other consideration made unlawful by applicable federal, state, or local laws. The Company also prohibits harassment of applicants and employees based on any of these protected categories. At Capri Holdings Limited, we are committed to providing a fair and accessible recruitment process. If you require a reasonable accommodation for the interview or application process, please contact our Talent Acquisition team at [e-mail].

In compliance with certain Pay Transparency laws, employers are required to disclose a compensation range. The range for this position will vary based on role requirements, skill set, and years of experience. Please note that for salaried roles, the figures reflect full‑time equivalency, while for hourly roles, the figures represent the applicable hourly rate.

Compensation Range: 31,300.00 - 38,300.00 GBP

Michael Kors is a world‑renowned, award‑winning designer of luxury accessories and ready‑to‑wear. His namesake company, established in 1981, currently produces a range of products under Michael Kors Collection, Michael Kors, and Michael Kors Mens, including accessories, ready‑to‑wear, footwear, watches, jewelry, and a full line of fragrance products. Michael Kors stores are operated in the most prestigious cities in the world, including New York, Los Angeles, Chicago, London, Milan, Paris, Dubai, Seoul, Tokyo, Hong Kong, Shanghai, and Rio de Janeiro. In addition, Michael Kors operates digital flagships across North America, Europe, and Asia, offering customers a seamless omnichannel experience. At the center of it all is a designer who has created an enduring and iconic luxury lifestyle brand with a distinctive point of view and global reach. Michael Kors has a sharp focus on providing his customers with accessories and clothes that are consistently polished, chic, relaxed, and glamorous. Kors has also been the recipient of numerous industry awards and accolades within the fashion industry. The fashion designer also focuses on giving back. For more than 35 years he has been a passionate supporter of God’s Love We Deliver, a New York‑based non‑profit organization that cooks and delivers nutritious meals to people living with serious illnesses in and around New York City. In 2013, in a move to broaden his philanthropic efforts, Michael Kors launched “Watch Hunger Stop,” partnering with the United Nations World Food Programme (WFP) to help fight world hunger. Proceeds from annual special‑edition products and other targeted initiatives help provide food to children through WFP’s school meals program. To date, Michael Kors has helped WFP deliver over 35 million meals (and counting) to hungry children. For more information on how Capri Holdings Group uses your personal data, please see our Applicant Privacy Notice.