Digital Insights Analyst

Screwfix; Yeovil; Hybrid; GBP 28,000 - 35,000; Full time

Job summary

Join a leading retailer as a Digital Insights Analyst, where you'll leverage data to drive business performance and insights. Collaborate with a dynamic team to understand customer behavior and enhance e-commerce strategies. Enjoy a flexible work environment that prioritizes well-being and growth.

Benefits

24/7 GP services

Discounted gym memberships

20% staff discounts

Annual discretionary bonus up to 20%

Employer pension contributions up to 14%

Qualifications

• Experience with web analytics tools in an ecommerce environment.
• Highly numerate and analytical, comfortable with complex data.
• Demonstrable interest in eCommerce is essential.

Responsibilities

• Analyse data from multiple sources to understand digital performance.
• Provide actionable insights to drive customer engagement.
• Support the Senior Digital Analytics Manager with presentations.

Skills

Analytical

Attention to Detail

Curiosity

Tools

Google Analytics

SimilarWeb

ContentSquare

Excel

Job description

Join to apply for the Digital Insights Analyst role at Screwfix

Join to apply for the Digital Insights Analyst role at Screwfix

Get AI-powered advice on this job and more exclusive features.

Overview

It’s a great time to join Screwfix. Thanks to the hard work of our team and record-breaking sales, we’re proud to be one of the fastest-growing retailers in the UK. And we want to pass that growth onto you.

Overview

It’s a great time to join Screwfix. Thanks to the hard work of our team and record-breaking sales, we’re proud to be one of the fastest-growing retailers in the UK. And we want to pass that growth onto you.

How would you like to be part of a team that has one of the UK's leading, omnichannel approaches within an industry that is all about providing an efficient and seamless service to get the job done using data to drive decisions and inform growth?

Obsessed with Big Data? Interested in understanding how you build a data pipeline that becomes the lifeblood of our digital teams? Do you live to drive actionable insights that steer strategy, drive business performance and change the way we view the digital landscape?

At Screwfix, our omnichannel approach provides a wealth of data to do exactly that and allows us to understand how customers interact with our business, across multiple touchpoints that help shape the way customers purchase from us. Delving into analytics tools such as GA4, ContentSquare, PowerBI and Tealium, feeding insights into the wider digital team, helping create a data driven ecosystem that is hugely valued within the business to continue to evolve and iterate on our proposition.

Join our dynamic team as a key player in shaping the future of our web channels! Reporting to the Senior Ecommerce Analytics & Insight Manager, you'll be central to our efforts to understand what drives our online success. Your expertise in data collation and analysis will highlight the factors behind online performance and customer behavior, uncovering opportunities for growth. This role goes beyond reporting and data management; you'll provide actionable insights that drive meaningful changes within the ecommerce team.

At Screwfix, we believe happy, fulfilled colleagues create a stronger business. That’s why we’ve built a workplace that works for you—combining flexibility, inclusivity, and sustainability with opportunities to thrive.

We would welcome discussions around flexible and remote working for this role.

Work-Life Balance:

Enjoy the best of both worlds: Our hybrid working offering includes face-to-face collaboration at our welcoming Head Office and flexible hours to fit life’s priorities, whether it’s the school run or personal time.

Belonging & Growth:

From day one, you’ll feel part of a team that values your voice and supports your growth. We’re proud to champion diversity because we know unique perspectives make us stronger. Whether starting out or looking for your next step, you’ll thrive here

Sustainability That Matters:

We’re committed to creating a better future, taking bold steps to reduce carbon emissions, use sustainable packaging, and innovate for a greener world. Sustainability drives everything we do, and we’re proud to make a real impact for our planet and future generations.

Join Screwfix and discover a workplace where you can belong, grow, and help build a more sustainable future.

Key responsibilities

• Analyse data from multiple sources to understand daily, weekly, monthly digital performance and trending
• Use insight to prepare recommendations for stakeholder consideration to drive further customer engagement and online performance
• Take ownership of the ongoing development of the reporting framework, continually streamlining and improving based on business need and stakeholder requirements
• Perform ad-hoc pieces of analysis, from category deep dives to campaign performance, providing clear narrative, trending and recommendations from the insight to inform stakeholder decision making
• Proactively explore areas of opportunity that could help increase our e-commerce performance KPI’s
• Provide focused support to Digital Trading Managers & Merchandisers in an Analytics Business Partner capacity
• Support the Senior Digital Analytics Manager with the creation and presenting of key presentations; with focus on story-telling and actionable insight
• Help embed a data-driven culture into the E-commerce team and wider business by working with key stakeholders to help facilitate data driven decision making for all digital activities, including digital marketing analytics, trading optimisation and web development
• Constantly keep an eye on market performance to understand the impact of existing and new competition, share insight and observations with stakeholders to inform decision making and our competitive position in the market
• Become the power user of web analytics tools in the ecommerce team including Google Analytics, SimilarWeb and ContentSquare – drive awareness and capability of the tools to the wider team.
• Assist in the forecasting and budgeting of the E-commerce channels
• Help prioritise opportunities across the team by calculating incrementality and building business cases based on data
• Recommend and help fill gaps in our data that will enable us to take our insight further i.e. tagging recommendations
• Assist in the day-to-day support of the digital Graduate
  
  

Required Skills & Experience

• Experience with web analytics tools in an ecommerce enviroment including Google Analytics, SimilarWeb and ContentSquare.
• Highly numerate and analytical, confident and comfortable working with large amounts of complex data.
• Great attention to detail in order to spot anomalies in the data as well as flag early trends that are forming.
• Strong Excel skills - the ability to manipulate and format information clearly in Excel (create formulas, format charts and tables, pivot tables).
• Confident user of online systems, tools and technology. Comfortable using multiple systems and the ability and confidence to learn and use new tools effectively.
• Experience in sharing output to a variety of stakeholders.
• Curiosity to explore data further and be proactive in gathering insights.
• A demonstrable interest in eCommerce (websites, online retailing etc) is essential.
• A proven ability to make data driven decisions.
  
  

At Screwfix, Your Wellbeing Comes First:

We’re dedicated to helping you thrive at work and at home. With a fantastic range of benefits, opportunities for self-development, and an annual discretionary bonus of up to 20%, we put your wellbeing at the heart of everything we do.

Your Wellbeing, Our Priority:

Health Support: 24/7 GP services, discounted gym memberships, and wellness resources like PepTalk.

Financial Wellbeing: Up to 14% employer pension contributions, life cover of up to 4x salary, and tools like Wagestream to track earnings and save.

Everyday Perks: 20% staff discounts at Screwfix and B&Q, savings on bikes, and exclusive offers via the Hapi app.

Opportunities to Grow: We believe in self-development and creating space for you to thrive. With access to training, career growth, and support networks, we’ll help you build a brighter future.

We believe in equity for all. Please let us know at [e-mail] if you need any additional support or adjustments when it comes to your application.

NO AGENCIES PLEASE

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Research, Analyst, and Information Technology

• Industries

  Retail

Referrals increase your chances of interviewing at Screwfix by 2x

Get notified about new Insights Analyst jobs in Yeovil, England, United Kingdom.

Yeovil, England, United Kingdom 1 hour ago

Dorset, England, United Kingdom 6 days ago

Somerset, England, United Kingdom 6 days ago

Bridgwater, England, United Kingdom 2 hours ago

Dorset, England, United Kingdom 1 week ago

Templecombe, England, United Kingdom 2 months ago

Blackford, England, United Kingdom 5 hours ago

Blackford, England, United Kingdom 5 hours ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.