Digital Content & Growth Lead

Plimsoll Productions Ltd.; West of England; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

Plimsoll Productions Ltd. seeks a Digital Lead to develop and execute content strategies, drive channel growth and create compelling video content from concept to delivery.

You will collaborate with senior leaders to build multi-platform strategies, test formats on YouTube and social media, and manage revenue models with partners. You will oversee daily digital activity across development, production and commercial projects, using analytics to inform decisions and maximise the value of

Qualifications

• Strong understanding of digital content and how major platforms evolve.
• Proven ability to develop pitches, commercial proposals and audience strategies.
• Experience with revenue models including AVOD and FAST.

Responsibilities

• Develop and pitch digital content ideas, commercial strategies and revenue models.
• Lead distribution, audience growth and promotional strategies for partnerships.
• Maximise value of back catalogue across digital platforms and rights exploitation.
• Oversee digital revenue tracking and performance reporting with partners.
• Use audience insights to inform future content strategy.
• Shape creative direction with senior leadership and manage external partners.

Skills

Digital content strategy

Audience analytics

Video production

Pitches & proposals

Social platforms

Stakeholder management

Creative direction

Growth strategy

Tools

Adobe Creative Suite

Job description

Plimsoll Productions Ltd. seeks a Digital Lead to develop and execute content strategies, drive channel growth and create compelling video content from concept to delivery.

You will collaborate with senior leaders to build multi-platform strategies, test formats on YouTube and social media, and manage revenue models with partners. You will oversee daily digital activity across development, production and commercial projects, using analytics to inform decisions and maximise the value of