Digital Content Executive

JR United Kingdom; Warrington; On-site; GBP 28,000 - 36,000; Full time

Job summary

A leading company is seeking a proactive Digital Content Executive in Warrington to manage content across their Shopify e-commerce site. The role involves optimizing user journeys and coordinating with various teams to enhance on-site performance and deliver impactful content. This is an excellent opportunity for candidates with a strong background in e-commerce, SEO, and content management who thrive in a collaborative environment.

Qualifications

• Experience with web content management platforms such as Shopify and Squarespace.
• Understanding of UI/UX principles focused on conversion rate optimization.
• Knowledge of e-commerce SEO techniques and content strategy.

Responsibilities

• Manage product listings and descriptions on Shopify.
• Implement SEO best practices to enhance site performance.
• Develop landing pages for promotions and campaigns.

Skills

Web content management

SEO techniques

Project management

Attention to detail

Problem-solving

Design skills

Tools

Shopify

Squarespace

Klaviyo

Adobe Photoshop

Adobe Illustrator

Job description

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Digital Content Executive, Warrington, Cheshire

Client: AYMES | B-Corp

Location: Warrington, Cheshire

Job Category: Other

EU work permit required: Yes

Job Views:

9

Posted:

06.06.2025

Expiry Date:

21.07.2025

Job Description:

AYMES is seeking a proactive Digital Content Executive to manage content across our Shopify e-commerce site and B2B platform. You will optimize user journeys, enhance on-site performance, and collaborate internally to deliver impactful content and seamless experiences.

Key Responsibilities:

• Manage product listings, descriptions, pricing, and promotions within Shopify.
• Update content ensuring brand consistency and optimized UX.
• Implement structured content strategies to improve navigation, user experience, and conversion rates.
• Maintain inventory accuracy and coordinate with teams for product availability.
• Develop and optimize landing pages for promotions, launches, and campaigns.
• Enhance site structure and user journeys to increase engagement and sales.
• Conduct A/B testing to optimize layouts, calls-to-action, and product presentation.

SEO & Performance Optimization:

• Apply on-page SEO best practices including keyword optimization, metadata, and image alt text.
• Improve technical SEO aspects like site speed, mobile-friendliness, and indexing.
• Utilize analytics tools to monitor performance and inform strategy.

Digital Project & Agency Coordination:

• Support in briefing external agencies.
• Monitor sales performance, conversion rates, and user behavior to identify improvements.
• Generate reports on content and e-commerce performance, providing data-driven recommendations.
• Create testing plans to optimize UX.

Skills & Experience Required:

• Experience with web content management platforms like Shopify and Squarespace, and email marketing tools like Klaviyo.
• Understanding of UI/UX principles, especially for CRO.
• Knowledge of e-commerce SEO techniques, including keyword research and content strategy.
• Excellent project management skills for handling multiple projects and deadlines.
• Attention to detail, problem-solving skills, and content optimization for search engines and users.
• Design skills using Adobe Photoshop and Illustrator for web assets.

Personal Attributes:

• Highly organized and detail-oriented.
• Ability to work independently and collaboratively.
• High integrity and professionalism.