Digital Content Editor

Muslim Hands; Nottingham; On-site; GBP 32,000 - 39,000; Full time

Job summary

Muslim Hands in the United Kingdom is seeking a digital content lead responsible for publishing and maintaining content across campaigns, resources, and stories, while enhancing the user journey through SEO, CRO, and A/B testing on websites and apps. You will collaborate with paid media and use data to improve conversions, employing Google Analytics 4, landing pages, and CRO techniques.

Requires 2–4 years' content experience, Umbraco CMS proficiency, strong copy editing, and UK DBS/background

Qualifications

• 2-4 years' content management experience.
• Experience using Umbraco CMS.
• Excellent copy editing and proofreading skills.
• Strong SEO, UX and CRO understanding.
• UK charity/NGO experience preferred.
• Right to work in the UK; DBS check where applicable.

Responsibilities

• Publish and maintain content across the website and app using Umbraco CMS.
• Ensure content accuracy and consistency with the organisation's tone of voice.
• Apply on-page SEO and keyword research to guide content planning.
• Create high converting landing pages to support campaigns.
• Plan and implement A/B tests for key pages and journeys.
• Analyse data from Google Analytics 4 to drive improvements.

Skills

Umbraco CMS

SEO

CRO

Content management

A/B testing

Google Analytics 4

Landing pages

Project management

Copy editing

UK charity experience

Education

Relevant qualification

Tools

Umbraco

Google Analytics 4

Job description

You'll be the go-to person for publishing and maintaining digital content, from campaign pages and Islamic resources to photography, videos and stories straight from the field. You'll also help our digital platforms work smarter through SEO, high converting landing pages, conversion rate optimisation (CRO) and A/B testing. Working alongside our paid media campaigns, you'll use data, creativity and a keen eye for detail to improve the user journey and help turn clicks into meaningful action.

Responsibilities

• Manage day to day content across our website and app using Umbraco (CMS).
• Publish and maintain engaging content, including appeals, campaigns, Islamic resources, events, crowdfunding pages, volunteering information, policies and governance.
• Ensure all content is accurate, engaging and consistent with the Muslim Hands tone of voice.
• Keep website navigation and content structure clear, intuitive and user friendly.
• Regularly review and refresh content to keep information relevant and up to date.
• Upload and format copy, photography, videos, downloadable resources and interactive content across our website and app.
• Apply on page SEO best practices and carry out keyword research to guide content planning.
• Monitor search performance and identify opportunities to improve visibility.
• Create and optimise high converting landing pages to support paid media campaigns.
• Identify ways to improve user journeys across our digital platforms.
• Plan and implement A/B tests across key landing pages and donation journeys.
• Track website performance using Google Analytics 4, Umbraco and other reporting tools, turning data into actionable improvements.

Requirements

• 2-4 years' experience managing website content.
• Experience using Umbraco or a similar content management system.
• Excellent copy editing and proofreading skills, with a sharp eye for detail.
• A strong understanding of SEO principles and how to improve search visibility.
• Knowledge of user experience (UX) and conversion rate optimisation (CRO).
• Strong organisational and project management skills, with the ability to juggle multiple projects and deadlines.
• Excellent attention to detail and a commitment to getting the little things right.
• Ability to work independently, manage competing priorities and meet deadlines.
• Strong communication skills and a collaborative approach.
• Experience working within a UK charity or NGO.
• Highly organised, proactive and comfortable managing several projects at once.
• Candidates must have the right to work in the UK. The successful applicant will be required to undergo a DBS check, where applicable, in accordance with the requirements of the role. Candidates should have a relevant qualification or equivalent professional experience demonstrating the skills and expertise required for this position.

Salary: Up to £35,000 per year (commensurate with experience)

Employment type: Full-time Permanent Charity Support

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