Digital Campaign Manager — Flexible Working & Growth

The Media Shop Scotland; Glasgow; On-site; GBP 42,000 - 56,000; Full time

Benefits offered by this job

Competitive salary

Training budget (£1k/year)

Life Assurance

Pension contributions

Healthcare scheme

Extended annual leave

Job summary

The Media Shop Scotland in Glasgow is seeking a Digital Campaign Manager to lead end-to-end digital campaigns across multiple channels. You will monitor performance, optimise spend, and drive client ROI while collaborating with a diverse team in a creative, fast-paced environment.

You will work with Google Ads, Microsoft Advertising, SA360 and Meta, translating data into actionable insights and reporting. The role includes mentoring Digital Executives and contributing to growth opportunities

Qualifications

• Analytical mind is essential.
• Data storytelling informs strategies and decisions.
• Broad knowledge across digital marketing disciplines.
• Expertise in Google Ads, Microsoft Advertising and SA360.
• Proficiency with Meta Business Suite and other social platforms.

Responsibilities

• Develop and drive digital performance strategies aligned with client objectives.
• Lead end-to-end digital campaign planning, implementation, optimisation and reporting.
• Plan channels and audiences across Google Ads, YouTube, Meta, TikTok, LinkedIn, Snapchat, X and Spotify.
• Independently manage paid media accounts, conduct audits and identify opportunities to improve performance.
• Analyse data across advertising platforms and GA4, ensure accurate conversion measurement.

Skills

Analytical mind

Data storytelling

Digital marketing breadth

Google Ads & SA360 expertise

Meta Business Suite proficiency

Communication skills

Tools

Google Ads

Microsoft Advertising

SA360

Meta Business Suite

GA4

Job description

The Media Shop Scotland in Glasgow is seeking a Digital Campaign Manager to lead end-to-end digital campaigns across multiple channels. You will monitor performance, optimise spend, and drive client ROI while collaborating with a diverse team in a creative, fast-paced environment.

You will work with Google Ads, Microsoft Advertising, SA360 and Meta, translating data into actionable insights and reporting. The role includes mentoring Digital Executives and contributing to growth opportunities