Digital Analytics Specialist – GA4 & CRO Focus (Hybrid)

Harnham; Greater Manchester; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

Harnham is seeking a hands-on Digital Analyst to join its Marketing & Digital Analytics function on a 12-month FTC. The role focuses on GA4, GTM and analytics to improve journeys and conversions across a broad digital estate.

You will support product, marketing and CRO teams, turning data into actionable recommendations and driving optimisation and testing opportunities. Hybrid working in Greater Manchester with 2 days in the office is offered.

Qualifications

• Strong hands-on GA4 experience.
• Experience with GTM, data layers, triggers and variables.
• Experience working with product, marketing, acquisition or CRO teams.
• Strong stakeholder management and communication skills.
• Looker Studio and Power BI experience bonus.
• SQL / BigQuery is nice-to-have.

Responsibilities

• Analyse website and app data to identify opportunities.
• Support product roadmaps with insight for development and optimisation.
• Collaborate with marketing and acquisition to understand digital performance.
• Support CRO analytics and recommend conversion improvements.
• Identify testing opportunities and experimentation potential.
• Manage and maintain tracking through Google Tag Manager.
• Work with data layers, tags, triggers and custom variables.
• Support GA4 and wider digital measurement.
• Identify and troubleshoot tagging and data quality issues.
• Present insights to stakeholders across the business.
• Prioritise work across multiple datasets and projects.

Skills

GA4

GTM

Data storytelling

Stakeholder mgmt

CRO knowledge

Conversion optimization

Communication

Tools

GA4

Google Tag Manager

Looker Studio

Power BI

SQL/BigQuery

Mixpanel

Adobe Analytics

Job description

Harnham is seeking a hands-on Digital Analyst to join its Marketing & Digital Analytics function on a 12-month FTC. The role focuses on GA4, GTM and analytics to improve journeys and conversions across a broad digital estate.

You will support product, marketing and CRO teams, turning data into actionable recommendations and driving optimisation and testing opportunities. Hybrid working in Greater Manchester with 2 days in the office is offered.